Marketing Manager

2 days ago

Pune, Maharashtra, India Prachay Group Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Description
Marketing Strategy & Leadership

  • Define and lead overall marketing strategy aligned with business goals.
  • Build and guide a high-performing team across digital, brand, and CRM.
  • Drive go-to-market strategies for new launches and expansions.
  • Monitor KPIs and ensure campaigns meet revenue and growth targets.

Additional Strategic Responsibilities

  • Translate founder's vision into clear brand and marketing direction.
  • Ensure compliance with RBI/SEBI norms and protect brand reputation.
  • Maintain brand consistency across digital, offline, and PR channels.
  • Strengthen employer branding and stakeholder relationships.
  • Implement crisis communication and explore new marketing innovations.

Performance Marketing

  • Formulate and execute digital campaigns across Google, Meta, LinkedIn, and affiliate platforms.
  • Manage day-to-day execution — creative briefs, coordination with design/content, targeting setup, tracking, and real-time optimization.
  • Ensure full-funnel optimization (awareness to conversion) with continuous improvements to boost lead quality and conversion rates.
  • Oversee budget allocation and tracking, ensuring ROI, compliance, and brand visibility.
  • Drive marketing automation (drip campaigns, retargeting, etc.) to scale customer acquisition and engagement.

Customer Relationship Management (CRM)

  • Set up and scale CRM systems with automation tools.
  • Manage lead nurturing, upselling, and re-engagement flows.
  • Drive omni-channel outreach with personalization and segmentation.

Brand Building & Communication

  • Lead Prachay's brand positioning, voice, and narrative, ensuring consistency across all platforms.
  • Manage external communications (PR, content, social media) to strengthen awareness and engagement.
  • Train teams on brand guidelines and oversee all customer touchpoints for alignment.
  • Build strong partnerships with agencies, PR firms, media, and vendors for timely, high-quality delivery.
  • Plan and execute events, webinars, and workshops to enhance visibility and thought leadership.
  • Oversee the production of marketing materials and collaterals, ensuring timely, quality execution.

Cross-Functional Collaboration

  • Partner with Sales, Product, Finance, and Operations for alignment.
  • Track budgets, ensure compliance, and provide actionable insights.
  • Support product and customer experience improvements with data

Skills And Knowledge

  • Strategic Leadership: Ability to craft and drive marketing strategy while leading and inspiring teams.
  • Digital Marketing Expertise: Proven hands-on experience in SEM, social, display, and email campaigns; strong grasp of B2C/B2B funnels.
  • CRM & Automation: Skilled in platforms like HubSpot, Salesforce, with expertise in segmentation and automated campaigns.
  • Brand Development: Strong storytelling, brand-building, and consistency across all channels.
  • Data-Driven Decisions: Proficient in analytics, dashboards, and campaign metrics to optimize outcomes.
  • Budget & Project Management: Adept at tracking budgets, managing vendors, and delivering projects on time.
  • Communication: Excellent verbal/written skills with impactful reporting and presentation ability.
  • Creative Problem-Solving: Innovative, agile, and action-oriented with a bias for execution.

Experience Background

  • Performance Marketing, Brand Strategy, CRM, Digital Growth

Salary
As per market standards

  • Junior Brand Marketing Manager

    1 day ago

    Pune, Maharashtra, India Movifi Marketing Private Limited Full time ₹ 2,64,000 per year

    We are seeking a motivated and creative Junior Brand Marketing Manager to join our team. This role is ideal for someone passionate about brand building, content marketing, and campaign execution. You will work closely with the marketing leadership team to develop strategies that grow brand awareness, engage our audience, and support business objectives.Key...

  • Digital Marketing Manager

    2 weeks ago

    Pune, Maharashtra, India, Maharashtra Odopod Marketing Services Full time

    SALARY BRACKET : Upto 3.6 lacs per annumThis is the highest salary bracket we are offering. PLEASE DO NOT APPLY IF YOU WANT MORE SALARYPLEASE DO NOT APPLY IF YOU A FREELANCER PLEASE APPLY AFTER READING THE JD AND ITS CRITERIA. The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You...

  • Sr. Digital Marketing Manager

    1 day ago

    Pune, Maharashtra, India Brand Make Digital Marketing Solution Full time ₹ 3,60,000 - ₹ 4,80,000 per year

    Job Title: Digital Marketing ExecutiveType: Full-Time (In-Office)Experience: 2–3 Years of Hands-on Technical ExperienceSalary: ₹25,000 – ₹40,000 (Based on skills & experience)About the RoleWe are seeking an experienced and performance-driven Digital Marketing Executive with 2–3 years of expertise in Google Ads, Meta Ads, and SEO, along with the...

  • Digital Account Manager

    2 weeks ago

    Pune, Maharashtra, India Revigro Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Position:Digital Account ManagerLocation: Baner, Pune (On-Site)Department: Digital MarketingExperience:1–3 Years (Preferably in a Digital Marketing Agency)About Revigro MarketingAt Revigro Marketing, we're passionate about driving digital transformation and brand growth. We partner with businesses to craft powerful marketing strategies and deliver...

  • Digital Marketing Executive

    3 days ago

    Pune, Maharashtra, India Technik Growth Marketing Full time ₹ 3,00,000 - ₹ 6,00,000 per year

    Company DescriptionAt Technik Growth Marketing, we blend creative strategy with data-driven execution to accelerate business growth across industries. We've helped brands not just market, but scale, convert, and lead. Serving industries such as Healthcare, Real Estate, Education, FMCG, and more, we offer services like Growth Consulting, Performance...

  • Digital Marketing Executive

    2 weeks ago

    Pune, Maharashtra, India Maven Marketing Agency Full time ₹ 3,00,000 - ₹ 6,00,000 per year

    Job Title: Digital marketing ExecutiveLocation:Pune Maharashtra, IndiaEmployment Type:Full-TimeExperience:1+ yearsof experienceJob Summary:We are looking for a motivated and enthusiastic Digital Marketing Fresher with a strong interest in Facebook Ads & Social Media Marketing. The candidate will assist in planning, executing, and optimizing paid campaigns on...

  • Digital Marketing Executive

    2 weeks ago

    Pune, Maharashtra, India Arma Creative Marketing Solutions Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role & responsibilitiesPerformance MarketingPlan, manage & optimize Google Ads and Meta Ads for FMCG & E-commerce accounts.Drive sales, ROAS, CPL, CTR and scale campaigns profitably.Run A/B testing on creatives, targeting, and landing pages.Social Media MarketingBuild & manage social calendars tailored to FMCG/E-commerce audiences.Work with the creative team...

  • Digital Marketing Intern

    2 days ago

    Pune, Maharashtra, India Konsulterra Marketing and Solutions Full time ₹ 96,000 - ₹ 1,20,000 per year

    Internship – Digital Marketing InternCompany: Konsulterra Marketing & SolutionsLocation: Purnanagar, Chinchwad, PuneStipend: ₹8,000 per month + Performance-Based IncentivesDuration: 3-6 monthsCertification: Digital Marketing Course Completion and internship Certificate upon successful completionAbout the InternshipWe are looking for motivated and...

  • Market Research Intern

    2 days ago

    Pune, Maharashtra, India Infogence Marketing & Advisory Services Full time ₹ 70,000 - ₹ 1,00,000 per year

    Job Description:Conduct systematic and intuitive secondary research and primary researchConducting in-depth interviews with senior executives, managers, senior personsReport writing, data gathering, quantitative and qualitative data analysis, questionnaire designIdentifying need gaps and pain areas in terms of technology, consumer behaviour & market...

  • Social Media Manager

    1 week ago

    Pune, Maharashtra, India Webtech Digital Marketing Services Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionWebtech Digital Marketing is a prominent player in the digital marketing industry. Known for their expert strategies, high-quality content, and impressive return on investment (ROI), Webtech Digital Marketing has helped transform numerous businesses. Their work is highly recommended and recognized for delivering top-notch marketing...