Social Media Manager

1 week ago

Gurgaon, Haryana, India Proads Professional Full time ₹ 4,80,000 - ₹ 72,00,000 per year

Key ResponsibilitiesContent Creation

  • Develop and execute a content calendar aligned with brand goals and campaigns.
  • Create engaging content including posts, reels, videos, blogs, infographics, and stories.
  • Write compelling copy for captions, posts, and ads tailored to each platform.
  • Collaborate with design/production teams for high-quality visual content.
  • Stay updated on industry trends, memes, and viral content to integrate into strategy.

Social Media Management

  • Manage and grow brand presence across platforms (Instagram, LinkedIn, Facebook, X/Twitter, YouTube, etc.).
  • Plan, schedule, and publish posts consistently to maximize reach and engagement.
  • Develop strategies to increase followers, impressions, and audience interaction.
  • Monitor social media trends and competitors' activities.
  • Engage with the online community by responding to comments, DMs, and mentions.

Analytics & Strategy

  • Track KPIs (engagement, reach, impressions, leads, conversions).
  • Provide monthly performance reports and insights with recommendations.
  • Optimize campaigns based on analytics and audience behavior.
  • Collaborate with marketing team for paid ad campaigns.

Qualifications & Skills

  • Bachelor's degree in Marketing, Communications, Media, or related field (preferred).
  • Proven experience in content creation and social media management.
  • Strong copywriting and storytelling skills.
  • Proficiency in social media tools (Meta Business Suite, Buffer, Hootsuite, etc.).
  • Basic design/editing skills (Canva, Adobe Suite, CapCut, Premiere Pro).
  • Knowledge of SEO, hashtags, and social media algorithms.
  • Creative thinker with a growth-oriented mindset.
  • Excellent communication and organizational skills.

Key Attributes

  • Trend-savvy and up to date with digital culture.
  • Ability to work under deadlines and manage multiple projects.
  • Strong eye for detail and brand consistency.

Job Type: Full-time

Pay: ₹40, ₹60,000.00 per month

Work Location: In person

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