Creative Graphic Designer

3 days ago

Hyderabad, Telangana, India The Smarketers Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Please attach the Portfolio to the CV & apply if you have experience designing ad creatives, banner ads, lead magnets (eBooks, infographics), web pages, mobile apps, and B2B marketing materials. Location: Hyderabad, IndiaAbout UsAt The Smarketers, we are redefining the future of B2B sales and marketing with cutting-edge strategies and data-driven insights.

We're looking for a Creative Designer who thrives in a collaborative, fast-paced environment and has a passion for crafting engaging user experiences. You will use your expertise in interaction design, visual storytelling, and branding to elevate client projects across digital platforms. If you're a creative thinker with an eye for detail and a deep understanding of B2B marketing design trends, we want you on our team

Responsibilities Creative Design & User ExperienceDevelop strategic and visually compelling end-to-end user experiences that balance user needs, business objectives, and technological feasibility for web and mobile platforms. Lead the design process for B2B-focused deliverables including logo and branding, web designs, digital and print media and landing pages optimized for lead generation and engagement. Implement UX research insights to enhance usability, accessibility, and user satisfaction.

Marketing Collaterals & Visual ContentDesign high-quality marketing assets such as eBooks, whitepapers, brochures, case studies, sales enablement materials, and social media creatives that align with client brand guidelines. Develop modern and responsive designs based on the latest B2B design trends to increase lead conversion and user engagement. Multimedia ProductionCreate and edit explainer videos, whiteboard animations, podcasts, typography videos, and other multimedia content for marketing campaigns.

Collaborate with the marketing and sales teams to craft compelling visual stories for presentations, pitch decks, and digital ad campaigns. Branding & Identity DesignEstablish brand guidelines for clients, ensuring consistency across digital channels and all marketing assets. Guide clients on best design practices and strategic visual storytelling to enhance brand positioning in competitive markets.

Requirements Design Expertise & Technical Skills3 years of experience designing ad creatives, banner ads, lead magnets (eBooks, infographics), web pages, mobile apps, and B2B marketing materials. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) and video editing tools such as Final Cut Pro etc.,Strong storytelling abilities, with expertise in photography, videography, and crafting visual narratives for B2B audiences. Experience in motion design, GIF creation, and interactive web graphics.

Web & UX KnowledgeFamiliarity with HTML, CSS, Figma, XD, and responsive design principles is highly desirable. Knowledge of web design frameworks and an understanding of browser capabilities for seamless design implementation. Up-to-date with the latest B2B design trends, including minimalist UI, typography innovation, and interactive data visualisation.

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