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PPC Specialist
2 weeks ago
Job Summary:
We are looking for a highly skilled and innovative Blackhat SEO Specialist with strong experience in PPC to manage aggressive, performance-driven campaigns in the online flight booking industry. This role involves executing high-risk, high-reward SEO and paid advertising strategies to generate rapid traffic and conversions.
You should have a deep understanding of search engine loopholes, cloaking, bots, proxies, and gray/blackhat tools, along with experience in running scalable PPC campaigns (Google Ads, Bing, etc.) under strict ad policy limitations.
Key Responsibilities:
- Design and implement advanced Blackhat SEO techniques (e.g., cloaking, link pyramids, PBNs, content scraping, etc.) to generate organic traffic at scale.
- Manage PPC campaigns for flight booking across Google Ads, Bing, and secondary platforms, using evasive techniques to bypass restrictions (e.g., cloaking landing pages, rotating domains).
- Use traffic arbitrage strategies to ensure profitable campaign margins.
- Constantly create, test, and rotate ad copies, domains, and landing pages to avoid bans and ensure campaign longevity.
- Set up and manage bulk ad accounts, proxies, and cloaking tools to support stealth marketing efforts.
- Monitor search engine algorithm changes and adapt strategies accordingly.
- Work with developers and designers to deploy scalable blackhat infrastructure (redirect chains, dynamic LPs, etc.).
- Perform competitive intelligence on blackhat traffic networks and competitor campaigns.
Required Skills & Experience:
- 3–5 years of hands-on experience in Blackhat SEO techniques and PPC campaign management.
- Proven track record of success in high-risk niches (e.g., travel, supplements, crypto, etc.).
- Strong understanding of search engine and ad platform algorithms (especially Google).
- Proficiency with tools like Cloakerly, Fraudbuster, Bemob, Keitaro, Scrapebox, GSA SER, VPNs/Proxies, etc.
- Experience setting up landing page cloaking, geo/IP/device targeting, and A/B testing at scale.
- Deep knowledge of compliance workarounds for Google Ads, especially in restricted verticals.
- Strong analytical and problem-solving skills with an eye for profitability and ROI.
Preferred Qualifications:
- Experience with affiliate networks, flight APIs (e.g., Skyscanner, Amadeus, etc.), or meta-search engines.
- Understanding of conversion tracking, cookie stuffing, and CPA/CPL optimization.
- Knowledge of bulk domain management and DNS/CDN-based cloaking methods.
- Familiarity with AI-generated content, spintax, and automated site generation.
Compensation:
- Highly competitive base salary + aggressive performance-based incentives
- Bonuses based on CPA targets, conversion volume, and ad account management success
Note:
This role requires working in non-conventional, high-risk digital marketing environments. Candidates must be results-driven, discreet, and capable of operating under the radar while maintaining a high ethical standard within internal frameworks.
Job Type: Full-time
Pay: ₹50, ₹90,000.00 per month
Work Location: In person
