Social Media Manager

1 day ago


Mumbai, Maharashtra, India TEKNIKOZ Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Position: Social Media Manager

Role Overview

We are looking for a highly skilled Social Media Manager with hands-on experience in Meta Ads (Facebook & Instagram), SEO, SMO, and proven success in growing real, organic social media pages. The ideal candidate should be creative, analytical, and capable of driving measurable results across digital platforms.

Key Responsibilities

Plan, create, and manage Meta Ads campaigns—traffic, conversions, lead generation, remarketing, brand awareness.

Develop and execute SEO and SMO strategies to improve ranking, visibility, engagement, and organic follower growth.

Manage end-to-end operations of social media pages (Facebook, Instagram, LinkedIn, YouTube).

Create content calendars, optimize posting schedules, and collaborate with design/video teams.

Track KPIs: reach, impressions, CTR, CPC, CAC, ROI, follower growth, engagement rate.

Analyze insights using Meta Business Suite, Google Analytics, and other tools.

Handle page hygiene, community management, responses, and reputation building.

Conduct A/B testing to improve ad performance and cost efficiency.

Stay updated with latest social media trends, algorithm changes, and ad strategies.

Create weekly/monthly performance reports with insights and recommendations.

Required Skills & Competencies

Strong expertise in Meta Ads Manager & ad optimization.

Knowledge of SEO on-page & off-page, keyword research, and content optimization.

Deep understanding of SMO techniques to increase organic reach & engagement.

Ability to scale real pages organically without fake followers.

Proficiency in tools such as:

Meta Business Suite

Google Analytics

Google Search Console

Canva / Adobe tools (optional but preferred)

Excellent communication and creative copywriting skills.

Strong analytical mindset with data-driven decision making.



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