Outreach Officer

2 days ago

Bengaluru, Karnataka, India Tech Tvara Underpinnings LLP Full time

Job Title: Outreach Officer (Sales Outreach & Lead Engagement)

Role Type: Full-time

Location: Office-based / Hybrid

Reports to: Sales Lead / Founder

Compensation: As per experience

Role Objective

Drive high-quality outbound outreach by identifying the right prospects, initiating first contact, and warming leads for the sales team through structured, consistent communication.

Key Responsibilities

→ Research and build targeted prospect lists (companies, decision-makers, roles)

→ Execute outbound outreach via:

  • Email
  • LinkedIn
  • WhatsApp (where applicable)

→ Personalize outreach messages based on industry, role, and use case

→ Follow defined outreach sequences and ensure timely follow-ups

→ Track responses, intent signals, and engagement levels

→ Update CRM with:

  • Contact details
  • Outreach status
  • Response notes

→ Coordinate with telecallers and sales closers for handover of interested leads

→ Test subject lines, messaging angles, and outreach timing

→ Share weekly insights on:

  • What messaging works
  • Objections received
  • Patterns in responses

Required Skills & Experience

→ Strong written communication skills (clear, concise, professional)

→ Basic research skills (LinkedIn, websites, Google, databases)

→ Comfort with CRM tools or spreadsheets

→ Understanding of B2B sales outreach fundamentals

→ Discipline in follow-ups and data hygiene

→ Ability to work with scripts and improve them over time

Good to Have

→ Experience with LinkedIn Sales Navigator, Apollo, Lusha, etc.

→ Exposure to SaaS / B2B services outreach

→ Familiarity with email deliverability best practices

→ Ability to spot buying signals early

Success Metrics

→ Number of qualified conversations generated

→ Reply and response rates

→ Accuracy and cleanliness of CRM data

→ Quality of handoffs to sales team

→ Consistency in outreach execution

Job Type: Full-time

Pay: ₹20,000.00 per month

Work Location: In person

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