Manager - Social Media Marketing

2 weeks ago

Bengaluru, Karnataka, India Swiggy Full time ₹ 9,00,000 - ₹ 12,00,000 per year
SummaryJob Description
  • Social Channel strategy - carry forward the legacy of building a winning social media strategy for Noice on Instagram, Twitter & LinkedIn.
  • Create and oversee the execution of the social calendar across channels.
  • Experiment with new content formats, channels to drive up reach, engagement and follower growth.
  • Manage creative agencies and partners - Work with internal and external creative partners and agencies by briefing, evaluating and guiding them to create clutter breaking content.
  • Internal stakeholder management - Work with internal stakeholders like partnerships team, business teams to identify areas and win-win solutions which can be amplified on social media.
  • Measurement and analysis - Measure and analyse performance of content, channels through listening tools and take corrective actions.
  • Agency/Vendor Management : Evaluation, onboarding, managing legal, finance and accounts processes.
Requirements
  • At least 6 years of overall work experience across social media agencies or at brands
  • Has hands-on experience scaling up social media presence for new brands
  • Ability to judge creative ideas for social media and has a keen attention to detail.
  • Chronically online and has a strong understanding of social media trends and how each platform's algorithms work - primarily Instagram and Snapchat.
  • Strong stakeholder management skills - co-ordinate with our creative partners & internal stakeholders to deliver high quality content
  • Strong history of having brought in innovations and out-of-the-box thinking in previous roles.
  • Work experience in E-commerce / with ecommerce clients is highly preferred
  • Strong analytical skills to make sense of data & reports on excel and listening tools.
  • Expense management - well organized and able to maintain a log of expenses
  • Strong negotiation skills - should be able to evaluate costs and negotiate with influencer agencies to work within outlined budgets
  • Should be an independent worker that requires minimal to no intervention on daily tasks.
  • Organized and dynamic individual who is able to adapt and deliver compelling content without compromising on quality.
  • Candidates will have to complete a written assignment as a part of the interview process.

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