Manager/Senior Manager
2 days ago
About the Role: We seek an experienced Digital Marketing Manager/Senior Manager to lead our performance marketing initiatives for one of our business verticals. As a seasoned professional with over three years of experience, you will drive the implementation and execution of marketing campaigns across paid ad channels, including Facebook and Google.
**The charter for this role will include:**- Own the end-to-end management of paid social channels, overseeing campaign creation, optimization, and budget management.
- Develop and execute SEM/Meta/Affiliates campaigns across various platforms to meet key performance objectives.
- Collaborate closely with cross-functional teams to align Digital Marketing strategies with broader marketing objectives.
- Manage budgets, forecast expenditures, and provide insightful reporting on campaign performance to stakeholders.
- Stay informed about industry trends and regulations in the paid social space, ensuring proactive adaptation to emerging trends.
Ideal persona would:
- Have 5-7 years of experience working on paid social channels, preferably within a fast-paced startup environment.
- Be proficient in Google Ads, Meta Ads, Google Analytics, and other SEM tools.
- Have a strong analytical aptitude with the ability to derive actionable insights from data.
- Have exceptional communication and collaborative skills, capable of effectively liaising with cross-functional teams.
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