
Marketing Assistant
3 days ago
Company Description
ManufApp is an AI-driven cloud-based solution designed to help manufacturers gain better control and optimize their manufacturing operations. By increasing throughput, reducing expenses, and optimizing inventory, ManufApp strives to support manufacturers in achieving their operational goals. Our mission is to enable intelligent manufacturing through advanced technology and data-driven insights.
Role Description
As a
Marketing Assistant
, you'll support ManufApp's marketing initiatives across email campaigns, industry events, and outreach programs. You'll help us build awareness among manufacturers and create meaningful engagement through both digital and offline channels.
Key Responsibilities
- Email Marketing:
- Manage and execute email campaigns targeting manufacturing companies.
- Build and segment contact lists, create newsletters, and track campaign performance.
- Fairs & Events Marketing:
- Coordinate participation in industry trade fairs, expos, and events.
- Handle pre-event communication, booth logistics, and post-event lead follow-up.
- Industry Outreach:
- Research and reach out to different industry clusters, associations, and chambers (e.g., Auto Components, Electronics, Fabrication, etc.).
- Support partnership initiatives and local networking programs.
- General Marketing Support:
- Maintain marketing databases and CRM records.
- Assist with content creation for emailers, brochures, and social media posts.
- Coordinate with agencies and internal teams for creative and campaign needs.
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
- 1–3 years of experience in B2B or industrial marketing preferred.
- Familiarity with email marketing tools (Mailchimp, HubSpot, Zoho, etc.).
- Strong communication and coordination skills.
- Proficiency in Excel, Google Sheets, and CRM tools.
- Willingness to travel for trade fairs and events.
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