Regional Manager(FMCG)
4 days ago
Sales & Revenue Growth
- Achieve monthly, quarterly, and annual sales targets for the assigned region.
- Develop and implement sales strategies to maximize revenue and market share.
- Drive product penetration across urban, semi-urban, and rural markets.
Team Management & Development
- Lead, guide, and motivate Area Sales Managers (ASMs), Territory Sales Officers (TSOs), and sales representatives.
- Monitor team performance against KPIs and ensure productivity.
- Conduct regular training, performance reviews, and capability-building programs.
Distribution & Channel Management
- Strengthen distributor, wholesaler, and retailer networks.
- Ensure product availability, visibility, and placement across all sales channels (General Trade, Modern Trade, E-Commerce).
- Manage distributor ROI, credit, stock levels, and supply chain efficiency.
Market Development & Strategy Execution
- Identify new market opportunities and expand the brand footprint within the region.
- Execute product launches, trade promotions, and regional marketing initiatives.
- Track competitor activities and recommend strategies to stay ahead.
Operational Excellence & Compliance
- Ensure adherence to company policies, schemes, pricing, and trade norms.
- Manage claims, discounts, returns, and promotional spends effectively.
- Ensure smooth execution of supply chain, order fulfillment, and logistics.
Business Analysis & Reporting
- Track primary, secondary, and tertiary sales for the region.
- Prepare sales performance reports and share insights with senior management.
- Use market intelligence and data analysis to improve sales effectiveness.
Customer & Trade Relationship Management
- Build and maintain strong relationships with key distributors, retailers, and trade partners.
- Resolve escalations and ensure long-term customer satisfaction.
- Represent the company in regional trade forums and business meetings.
Job Type: Full-time
Pay: Up to ₹500,000.00 per year
Experience:
- FMCG: 5 years (Preferred)
- B2B sales: 5 years (Preferred)
- Marketing : 5 years (Preferred)
Willingness to travel:
- 100% (Preferred)
Work Location: In person
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