Creative Graphic Designer

1 day ago

Mumbai, Maharashtra, India Peach Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Company Description

Peach is a children's lifestyle brand that specializes in creating original, story-driven characters designed to inspire and entertain. We bring these characters to life through clothing, books, and games, with themed collections that connect playful apparel to beautifully illustrated stories. At the heart of Peach is our mascot, Peach the Hippo, whose adventures and quirky tales come alive through our digital content. Everything we create is made with one goal: to spark imagination and joy in children.

Role Description

We are looking for a versatile creative designer to support our creative, branding, and digital content needs. The role involves working closely with the founders and our partner agencies to develop engaging visuals, marketing assets, and storytelling content that bring Peach's world and characters to life.

Key Responsibilities

Digital Marketing:

●
Design digital marketing assets (performance marketing ads, social media posts, marketplace/web banners).

●
Review and collaborate with agencies on social media creatives.

● Listing & E-commerce:

Design and maintain Amazon storefront:

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Create A+ Content for Amazon.

●
Review and enhance product shoot outputs.

Branding:

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Design branding assets in line with the brand book (e.g., mailer bags, brand notes, shipping boxes).

Digital Content:

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Create illustrations leveraging existing characters across platforms.

●
Produce basic 2D animations to build digital content.

●
Work with founders to ideate innovative digital content.

● Product & IP Development: (good to have)

●
Collaborate with founders on new character development.

●
Illustrate children's books based on written content.

●
Contribute to new product ideas (books, craft kits, etc.).

Ideal Candidate:

● Passionate and imaginative designer with a love for creating fun, educational, and engaging kids' products and content.

● Ability to create engaging digital and print designs aligned with brand guidelines.

● Ability to build visuals for e-commerce platforms like Amazon and Shopify

● Capable of maintaining a cohesive brand presence across logos, websites, and social media

● Knowledge of 2D animation with proficiency in Adobe Animate CC and / or blender.

● Strong proficiency in design tools: Adobe Creative Suite, Illustrator, Canva, and other AI design tools.

● Strong sense of aesthetics, creativity, and attention to detail.

● Ability to work independently, manage multiple projects, and meet deadlines.

● Experience in designing children's products, characters, or lifestyle brands.

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