Digital Marketing Specialist

2 weeks ago

Delhi, Delhi, India Infrasity Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

At Infrasity, we assist Early and Growth SaaS Startups in achieving their goals through Technical Content Marketing Strategies that boost user growth. Our expertise spans leading tech areas such as AI, MLOps, Observability, Platform Engineering, DevOps, and more. We provide infrastructure and cloud companies with a strong technical documentation base and a dedicated developer technical content team. Our in-house DevOps consultant ensures the creation of impactful content by understanding the product and setting up the initial lab. Contact us at for top-notch technology content.

We're looking for an SEO/GEO Specialist who understands both technical SEO and content-driven growth.

You'll be responsible for ensuring all of our service pages, blog posts, and target keywords are ranking across Google & LLMs, with a special focus on link-building and keyword mapping for each service area.

Responsibilities

  • Audit existing service pages (like our Reddit Marketing page) and ensure they rank for high-value keywords.
  • Create and execute a keyword-to-page strategy ensuring every Infrasity service page ranks on the first page.
  • Identify and implement backlink opportunities for all service and blog pages through outreach, guest posting, and partnerships.
  • Track and improve keyword performance, CTR, and organic traffic via GA4 and Google Search Console.
  • Collaborate with the growth and content teams to optimize meta titles, headings, and internal linking structure.
  • Monitor and report on SEO health (Core Web Vitals, crawlability, indexing).
  • Keep up-to-date with algorithm changes and optimize strategy accordingly.

Requirements

  • Minimum 1 year of SEO experience (preferably in SaaS / B2B / tech domains).
  • Strong command of Ahrefs, Google Search Console, and Google Analytics 4.
  • Hands-on experience with keyword mapping, backlink outreach, and on-page optimization.
  • Understanding of content SEO — able to collaborate with technical writers and growth teams.
  • Basic familiarity with developer audiences or technical content is a plus.

What Success Looks Like

  • All service pages (Reddit, Developer Marketing, Documentation, etc.) ranking within top 10 results.
  • 100+ backlinks built to core pages from credible domains within 3 months.
  • 25% improvement in organic traffic MoM.
  • Each target keyword mapped and tracked to its respective landing page.

Why Join Infrasity

  • You'll work directly with the founder and growth team.
  • You'll get exposure to DevTools, Infra, and AI startups worldwide.
  • You'll own SEO end-to-end — from keyword strategy to backlinking and analytics.

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