Social Media Specialist

1 day ago

Lower Parel Mumbai Maharashtra, India Miksar Foods Pvt Ltd Full time ₹ 2,40,000 - ₹ 3,60,000 per year

Job Role: Social Media Executive

Experience : 1yrs - 3yrs

Location: Lower Parel (Mumbai)

We are seeking a highly motivated and creative Social Media Executive to join our marketing team. The ideal candidate will be passionate about social media, have a deep understanding of various platforms, and be able to develop and execute effective social media strategies to enhance our brand's online presence.

Responsibilities:

  1. Social Media Strategy:

  2. Develop and implement social media strategies to meet organizational goals and objectives.

  3. Stay up-to-date with industry trends and best practices to ensure the brand remains competitive.

2. Content Creation:

  • Create engaging and visually appealing content for various social media platforms, including text, images, videos, and graphics.

  • Manage the content calendar to ensure a consistent posting schedule.

3. Community Management:

  • Monitor and respond to comments, messages, and mentions across social media channels.

  • Foster a positive and engaged online community while addressing customer inquiries and concerns.

4. Analytics and Reporting:

  • Analyze social media performance metrics to track the effectiveness of campaigns.

  • Prepare regular reports to showcase key insights and recommend improvements.

5. Campaign Management:

  • Plan and execute social media advertising campaigns, including budget allocation and targeting strategies.

  • Collaborate with cross-functional teams for campaign coordination.

6. Social Listening:

  • Stay attuned to conversations and trends in the industry and among competitors.

  • Utilize social listening tools to gather insights and adapt strategies accordingly.

7. Brand Voice and Guidelines:

  • Ensure consistency in brand voice, style, and messaging across all social media channels.

  • Adhere to brand guidelines and maintain a strong brand image online.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.

  • Proven experience in social media management, with a strong portfolio of previous work.

  • Proficiency in using social media management tools and analytics platforms.

  • Excellent written and verbal communication skills.

  • Creative thinking and the ability to generate innovative ideas.

  • Strong organizational and time-management skills.

  • Familiarity with SEO and content marketing is a plus.

If you are interested in it then kindly share your CV on

Job Type: Full-time

Pay: ₹20, ₹30,000.00 per month

Work Location: In person

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