SEO & Digital Marketing Specialist

4 days ago


Sadar Nagpur Maharashtra, India IBRANIAC Full time ₹ 2,40,000 - ₹ 3,00,000 per year

About the Role :

We are looking for a results-driven SEO & Digital Marketing Specialist to boost search visibility, traffic, and conversions. You will execute SEO strategies, collaborate with content and social teams, and use analytics to optimize campaigns.

Key Responsibilities:

  • Conduct keyword research and optimize on-page SEO (meta tags, headers, internal links, images)
  • Perform technical SEO, site audits, link-building, and improve site speed/mobile usability
  • Manage local SEO (citations, reviews, location-based targeting)
  • Track performance using Google Analytics, Search Console, and Tag Manager; generate actionable reports
  • Collaborate on SEO-friendly content, blog topics, landing pages, and social media integration.
  • Link building strategies
  • Backlink analysis (quality over quantity)

Key Tools:

  • SEO: Ahrefs, SEMrush, Moz, Yoast SEO/RankMath
  • Google: Analytics, Search Console, Tag Manager, Business Profile
  • Other: Canva (simple design), ChatGPT/AI writing tools, PageSpeed Insights, Excel/Google Sheets for reporting

Education & Qualifications:

  • Education: Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications, IT, or a related field
  • Experience:
  • Minimum 2 years in SEO or digital marketing (agency or in-house) with a .
  • Proficiency in full SEO lifecycle and CMS platforms (WordPress preferred)
  • Strong analytical, communication, and project management skills.

2. Certifications (Highly Recommended / Optional):

Even if your degree isn't directly related, professional certifications can strongly boost credibility:

  • Google Analytics / GA4 Certification
  • Google Ads Certification
  • HubSpot Content Marketing or Inbound Marketing Certification
  • SEMRush, Ahrefs, Moz SEO courses
  • Facebook/Meta Ads, LinkedIn Ads certification

Preferred (Optional):

  • PPC/paid search experience, schema markup, HTML/CSS basics, social media ads.

Benefits:

  • Professional development budget
  • Team outings and collaborative environment.

Why Join Us:

Work in a collaborative, growth-focused environment where your skills make a direct impact.

Job Types: Full-time, Permanent, Fresher

Pay: ₹20, ₹25,000.00 per month

Education:

  • Bachelor's (Preferred)

Experience:

  • SEO: 1 year (Preferred)
  • PPC Campaign Management: 1 year (Preferred)
  • total work: 1 year (Preferred)

Work Location: In person


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