Search Engine Optimization Specialist

3 hours ago

Hyderabad, Telangana, India Globo Persona Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Company Description

Globo Persona specializes in delivering innovative and cost-effective digital marketing solutions to businesses of all sizes. Recognized for its outstanding customer satisfaction, the company provides tailored services, including web development, app development, branding, digital marketing, automation, and more. Globo Persona's mission is to empower businesses to enhance their online presence, achieve meaningful audience engagement, and drive growth. With a client-focused approach and a commitment to excellence, Globo Persona utilizes cutting-edge technology and expertise to craft solutions that meet the unique needs of each client. The company is dedicated to helping brands transform their digital aspirations into meaningful results.

Role Description

This is a full-time, on-site role for a Search Engine Optimization Specialist located in Bengaluru. The SEO Specialist will be responsible for conducting keyword research, performing SEO audits, building credible backlinks, and enhancing on-page SEO strategies. The specialist will also analyze web analytics data, identify opportunities for optimization, and implement tactical improvements to boost search engine rankings and drive organic traffic. Collaboration with content, marketing, and development teams will be essential to achieve organizational SEO goals.

Qualifications

  • Proficiency in Keyword Research and identifying SEO opportunities
  • Ability to perform comprehensive SEO Audits, analyzing technical and content aspects of websites
  • Expertise in Link Building strategies to improve domain authority and referral traffic
  • Experience in Web Analytics, interpreting metrics and trends to inform optimization strategies
  • Strong knowledge of On-Page SEO, including meta tagging, content optimization, and HTML structure
  • Familiarity with industry-standard SEO tools (e.g., SEMrush, Google Analytics, Google Search Console, Ahrefs)
  • Strong communication and teamwork skills
  • Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field is preferred
  • Previous experience in SEO or related digital marketing roles is an advantage

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