Search Engine Optimization Specialist

2 days ago

Hyderabad, Telangana, India 29c84d97-d2a7-422f-b386-f09450e1c197 Full time ₹ 5,00,000 - ₹ 10,00,000 per year

Role: SEO Specialist (Full-Time)

Location:
Remote / Hybrid

Industry:
Digital Business Cards, NFC Products, E-commerce

We are looking for a results-driven
SEO Specialist
to lead the organic growth strategy for Lets Connect Card. You will be responsible for increasing traffic, improving rankings, and optimising content across all our digital business card and NFC product pages.

You will work directly with the founder and growth team to shape SEO strategy, implement best practices, and drive organic revenue growth using advanced SEO, AEO/GEO, and AI search optimisation frameworks.

Key ResponsibilitiesOn-Page SEO

  • Optimise all product/category pages for high-intent keywords (e.g., "digital business card", "NFC business card", "smart business card")
  • Develop SEO-driven content with perfect heading structure, UX, metadata, and keyword intent alignment
  • Improve internal linking across all Lets Connect Card pages
  • Conduct keyword clustering and topic mapping for product expansion

Technical SEO

  • Improve site speed, indexing, crawlability, and Core Web Vitals
  • Identify and fix indexing issues, structured data gaps, and technical barriers
  • Maintain clean URL structures and schema markup for products

Content Strategy

  • Create SEO-optimised content for blogs, landing pages, and guides
  • Use AI tools like Surfer, ChatGPT, and keyword clustering systems to scale content output
  • Optimise across intent types: informational, commercial, and transactional

AEO, GEO & AI Search Optimisation

  • Build Answer Engine Optimised content (for ChatGPT, Perplexity, Gemini)
  • Optimise pages for Google's MUUVERA standards
  • Strengthen brand visibility across AI search ecosystems

Analytics & Reporting

  • Monitor keyword movements, revenue impact, and SEO health
  • Conduct regular competitor analysis (e.g., Blinq, Popl, V1CE, Tappy Card)
  • Report organic performance weekly with insights and action steps

Qualifications

  • 3–5 years experience
    in SEO (e-commerce SEO preferred)
  • Strong knowledge of Technical SEO, On-page SEO, Internal Linking, and Keyword Strategy
  • Experience with Surfer SEO, Ahrefs, SEMrush, Screaming Frog, and ChatGPT
  • Deep understanding of Google MUUVERA guidelines, E-E-A-T & SERP behaviour
  • Ability to write humanised, high-ranking content manually (non-AI detectable)
  • Strong communication skills and ability to work directly with founders
  • Bonus: Experience in WordPress, Shopify, or NFC product industry

Company Description

Lets Connect Card is a fast-growing UK-based digital business card and NFC technology startup revolutionising how professionals and businesses network. We help users share contact details instantly through smart NFC cards, QR codes, and fully customisable digital profiles — without apps, subscriptions, or technical complexity.

Our mission is to make networking faster, smarter, and more memorable through seamless, eco-friendly digital solutions.

We operate across multiple platforms including Shopify, WordPress, Amazon, eBay, TikTok Shop, Etsy, Instagram, and Google, serving thousands of customers globally.

As we scale aggressively, SEO plays a critical role in driving organic visibility, customer acquisition, and category leadership.

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