Google Media Buyer

3 days ago

Jaipur, Rajasthan, India VGL Group Full time ₹ 5,00,000 - ₹ 15,00,000 per year

About VGL Group
Vaibhav Global Limited (VGL) is a leading
electronic retailer of jewelry and lifestyle products
. In FY , VGL reported a
turnover of ~$365 million
and employs
4,000+ people globally
, with
3,000+
based in Jaipur, India.

Multi-Channel Presence
VGL reaches a broad audience through its
TV, e-commerce, and digital retail platforms
:

  • Shop LC (USA) – Live broadcasts to 60M+ homes with a strong e-commerce presence.
  • TJC, UK – Reaches 27M+ homes through TV and digital platforms.
  • Shop LC Germany – Broadcasts to 40M+ homes, expanding VGL's European market presence.
  • Ideal World (UK) – Acquired in 2023, a leading UK teleshopping & digital sales platform.
  • Mindful Souls – Acquired in 2023, a fast-growing subscription-based e-commerce brand focused on spiritual and wellness products.

Social Impact & ESG Initiatives

  • Your Purchase Feeds… – VGL's flagship one-for-one meal program has provided 99M+ meals to schoolchildren in India, the US, and the UK.
  • Employee Volunteering – Encourages employees to donate two hours monthly for charitable activities.
  • Sustainability Commitment – Focused on renewable energy, waste reduction, and green initiatives.
  • IGBC Award Winner – Recognized for excellence in green built environments at its Jaipur SEZ unit.
  • Assigned a 'Combined ESG Rating 72 (Strong)' from ICRA ESG Ratings Limited

Talent & Culture

  • Humanocracy & Micro-Enterprises – VGL fosters a decentralized, empowered work culture, enabling small, agile teams to drive innovation and ownership.
  • Talent Density & Meritocracy – Prioritizing high-performance teams, rewarding talent, and a culture of excellence.
  • GPTW Certified – Recognized as a Great Place to Work across India, the US, the UK, and China.

Recognition & Achievements

  • Top Exporter Award – Honored by GJEPC for being India's largest exporter of silver and colored gemstones.
  • Operational Excellence – A strong track record in value-driven retail and customer-centric growth.

Roles And Responsibilities

  • Research, implement, and execute Google advertising strategies for Mindfulsouls' eCommerce products across multiple Google Ads platforms, including Search, Display, YouTube, Shopping, and pMax.
  • Analyze, supervise, and optimize the Google advertising configuration to achieve objectives efficiently.
  • Utilize advanced analytical tools to produce performance reports and provide recommendations for improvements.
  • Manage varied budgets while meeting specified CPA/ROAS targets for distinct product categories.
  • Take full responsibility for defining and prioritizing actions to maximize return on ad spend.
  • Research, implement, and execute Microsoft advertising, Criteo, Google, MS ads .

Skills

  • Constantly reviewing success and look for improvements to campaigns.
  • A great problem-solving mentality that's able to overcome obstacles and find solutions.
  • An ambitious, energetic self-starter.
  • Up for a challenge and ready to deal with the fast-paced, ever-changing nature of an Ecommerce business.
  • Takes responsibility and initiative for actions, projects and people.

Qualifications And Experience

  • MBA degree is must.
  • Minimum 3 years' experience actively managing Google Ads accounts
  • Strong experience in Google Shopping & Merchant Center
  • Ideally holding a Google AdWords Certification
  • Ecommerce Exposure is must
  • Strong Excel skills
  • Strong Knowledge of Google Analytics
  • Good written and verbal communication skills

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