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Digital Marketing Executive

2 weeks ago


Puducherry, Puducherry, India Business Gateways International (I) Pvt. Ltd. Full time ₹ 2,40,000 - ₹ 3,00,000 per year

Digital Marketing Executive – IT/SaaS

Location: Pondicherry

Experience: 2 years

Employment Type: Full-time

Role Overview:

We are hiring a Digital Marketing Executive to drive online growth for our IT/SaaS products and services. The role focuses on B2B lead generation, SEO, paid ads, and content marketing to strengthen brand presence and support sales.

Responsibilities:

  • Plan & execute SEO, SEM, LinkedIn, and Google Ads campaigns.
  • Manage B2B lead generation campaigns and optimize ROI.
  • Handle company's digital presence (LinkedIn, Twitter, YouTube).
  • Create & promote technical content (blogs, case studies, landing pages).
  • Run email campaigns for lead nurturing and engagement.
  • Track and analyze performance using Google Analytics, HubSpot/CRM tools.

Requirements:

  • Bachelor's in Marketing/IT/Business.
  • 2 years in Digital Marketing (IT/SaaS preferred).
  • Strong knowledge of SEO, Google Ads, LinkedIn Ads, and content marketing.
  • Familiar with tools: Google Analytics, SEMrush, CRM, Mailchimp.
  • Certification in Digital Marketing/Google Ads (preferred).

Job Types: Full-time, Permanent

Pay: ₹20, ₹25,000.00 per month

Benefits:

  • Health insurance
  • Provident Fund

Experience:

  • Digital Marketing : 2 years (Required)

Location:

  • Pondicherry, Puducherry (Required)