Digital Marketing Expert

21 hours ago

Salem, Tamil Nadu, India Mergosoft Private Limited Full time ₹ 3,60,000 - ₹ 5,40,000 per year

Key Responsibilities:

  • Develop and Implement Strategies: Create data-driven marketing strategies across channels like SEO, SEM, social media, email, and display advertising to meet business objectives.
  • Campaign Management: Plan, execute, and optimize campaigns to enhance brand awareness, drive website traffic, and generate leads or sales.
  • Content Optimization: Oversee content creation for websites, blogs, social media, and email to engage target audiences and improve user experiences.
  • SEO and SEM: Manage search engine optimization efforts and paid advertising campaigns to improve visibility and ROI.
  • Analytics and Reporting: Use tools like Google Analytics to track campaign performance, interpret data, and adjust strategies for better results.
  • Collaboration: Work closely with design, content, and development teams to ensure cohesive and engaging campaigns.
  • Market Research: Stay updated on digital trends, emerging platforms, and competitor strategies to identify opportunities for innovation.

Required Skills:

  • Expertise in SEO, PPC, social media, and email marketing.
  • Proficiency in tools like Google Analytics, SEMrush, and marketing automation platforms.
  • Strong analytical skills to interpret data and make informed decisions.
  • Excellent project management and communication skills.
  • Creativity and adaptability to craft effective campaigns in a fast-paced environment.

Job Type: Full-time

Pay: ₹10, ₹30,000.00 per month

Work Location: In person

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