Social Media Strategist

1 week ago

Mumbai, Maharashtra, India Briskpe Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role & responsibilities

  • Develop and execute social media strategies aligned with business goals.
  • Manage content calendars and collaborate with creative teams for engaging posts.
  • Optimize presence across platforms like Instagram, LinkedIn, and other channels.
  • Track and analyze performance metrics; provide actionable insights.
  • Engage with online communities by responding to comments and messages.
  • Stay updated on trends and perform competitive analysis to improve strategies.
  • Work with teams to ensure consistent brand messaging across all channels.
  • Use audience insights to tailor content for different segments.
  • Handle potential social media crises with timely and appropriate responses.

Preferred candidate profile

  • Bachelor's degree in Marketing, Communications, Journalism, or a related field is required.
  • Demonstrated experience of 2-4 years in a content strategist role or similar position, supported by a robust portfolio showcasing successful content campaigns and projects.
  • Profound understanding of content marketing principles, SEO best practices, and digital marketing strategies is essential.
  • Exceptional written and verbal communication abilities, adept at crafting captivating narratives and connecting with diverse audiences effectively.
  • Proficiency in utilizing content management systems, social media platforms, and analytics tools is preferred.

Perks and benefits

  • Thriving and dynamic workplace environment with rapid growth.
  • Close collaboration with the founders in a burgeoning early-stage enterprise.
  • Experience transparency, strong leadership, and abundant avenues for personal and professional growth.
  • Adaptability within a culture, that encourages and enables peak performance.

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