Digital Marketing Specialist
23 hours ago
Company Description
Asraaz Business Solutions delivers innovative software solutions tailored to the evolving needs of businesses. Our offerings include expert software development services and software products designed to address industry challenges while adhering to SEO standards. Located in Durham, North Carolina, our team of experienced developers and project managers provides customized software applications that meet our clients' objectives, timelines, and budgets. Our flagship product, Asraaz, simplifies website management through an intuitive platform that allows effortless customization and easy updates. We pride ourselves on exceptional customer service and support, ensuring smooth project execution from start to finish.
Role Description
This is a full-time remote role for a Digital Marketing Specialist. The Digital Marketing Specialist will develop, implement, and manage marketing campaigns promoting the company's products and services. Key responsibilities include planning and executing digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising. The specialist will also measure, report, and assess performance metrics of digital marketing campaigns against goals. Additional tasks include utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Qualifications
- Proficiency in Social Media Marketing and Online Marketing
- Strong skills in Digital Marketing and Web Analytics
- Excellent Communication skills, both written and verbal
- Ability to work independently and remotely
- Experience in the software development industry is a plus
- Bachelor's degree in Marketing, Business, or related field
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