Senior Analyst Field CRM

-Provide analytics support to Novartis internal customers (CPOs & Regional marketing and sales teams) on various low-medium complexity analytical reports. -Support and facilitate data enabled decision making for Novartis internal customers by providing and communicating qualitative and quantitative analytics. -Support GBS -GCO business in building practice by involving in various initiatives like knowledge sharing, on-boarding and training support, support team lead in all business related tasks / activities, building process documentation and knowledge repositories -To be an integral part of a comprehensive design team responsible for designing promotional marketing materials.

Key Responsibilities:

• Manage CRM and Alignment operations for the assigned brand
• Act as Project Manager for CRM/ZAIDYN product development, enhancements, and data integration for the brand
• Taking interviews with the business leads for requirement gathering and do UI/UX wireframe review with developers
• Lead testing efforts for CRM enhancements/releases impacting the brand
• Maintain a release roadmap and asset tracker for the brand, including CLM content
• Coordinate with brand teams/SPOCs to gather input for CRM enhancements and data enablement needs
• Liaise with upstream and downstream teams to align on data/integration requirements
• Collaborating with CRM Product, Alignment, Testing Leads, and Support Team for knowledge transfer and operational support
• Ensure necessary DQs are created for CRM/JAMS operations and enhancements specific to the brand
• Handle ad-hoc brand-related CRM requests in coordination with the Support Team

Essential Requirements:

• Overall, 3-5 + years of experience working on Field CRM (i.e. SFDC, Veeva platforms)
• B Tech / B Sc. or any other equivalent graduation.
  • Preferably Salesforce Admin certified
• Good understanding and experience in Pharma Field Operations and their impact on field effectiveness
• Analytically adept in enabling data-based decision making to brands
  • Strong communication and interpersonal skills
• High attention to detail with a strong focus on quality

Desired Requirement:

• Prior experience in US Field Operations teams in pharma industry
• Good understanding of broader content management systems
• Demonstrated ability to work independently and manage tasks without supervision
• UI/UX skills preferred

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Division

US

Business Unit

General Management

Location

India

Site

Hyderabad (Office)

Company / Legal Entity

IN10 (FCRS = IN010) Novartis Healthcare Private Limited

Functional Area

Marketing

Job Type

Full time

Employment Type

Regular

Shift Work

No

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