Digital Marketing Manager

WE ARE HIRING DIGITAL MARKETING

JOB TYPE - Full Time

Experience - 4+ Year

JOB Description - The role of a Digital Marketing Manager is a leadership position responsible for overseeing and executing the digital marketing strategy of a company. The specific duties may vary based on the organization's size, industry, and goals, but here is a comprehensive list of common responsibilities for a Digital Marketing Manager:

1. **Strategy Development:**

- Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.

- Identify target audiences and create strategies to reach and engage them effectively.

2. **Team Management:**

- Lead and manage a team of digital marketing professionals.

- Delegate tasks, set goals, and ensure the team is working efficiently towards achieving marketing objectives.

3. **Campaign Management:**

- Oversee the planning, execution, and optimization of all digital marketing campaigns, including SEO, PPC, email marketing, social media, and content marketing.

4. **Budget Management:**

- Manage the digital marketing budget effectively, allocating resources to various channels based on performance and ROI.

5. **Analytics and Reporting:**

- Use analytics tools to track and analyze the performance of digital marketing campaigns.

- Provide regular reports to the leadership team, highlighting key metrics, insights, and recommendations for improvement.

6. **Cross-Channel Integration:**

- Ensure cohesive and integrated digital marketing efforts across different channels to maximize overall impact and consistency.

7. **Social Media Management:**

- Oversee the social media strategy, content creation, and engagement efforts across various platforms.

- Monitor industry trends and competitor activities on social media.

8. **Content Strategy:**

- Develop and implement a content strategy that aligns with the brand voice and resonates with the target audience.

- Collaborate with content creators to produce high-quality, relevant content for various digital platforms.

9. **SEO and SEM:**

- Lead the development and execution of SEO strategies to improve organic search rankings.

- Manage paid advertising campaigns (SEM/PPC) to drive targeted traffic and conversions.

10. **Email Marketing:**

- Develop and execute email marketing campaigns, ensuring segmentation and personalization for effective engagement.

- Stay compliant with relevant regulations and best practices.

11. **Website Management:**

- Oversee the company's website, ensuring it is user-friendly, optimized for search engines, and aligned with marketing objectives.

12. **Technology Integration:**

- Identify and implement relevant marketing technologies and tools to enhance efficiency and effectiveness.

13. **Conversion Rate Optimization (CRO):**

- Implement strategies to improve website and campaign conversion rates, optimizing the customer journey.

14. **Partnerships and Collaborations:**

- Identify and explore potential partnerships and collaborations that can enhance the digital marketing efforts.

15. **Stay Informed:**

- Keep abreast of industry trends, emerging technologies, and best practices in digital marketing.

Remember that the specific responsibilities may vary, and a Digital Marketing Manager may be required to take on additional tasks based on the needs of the organization.

Job Type: Full-time

Benefits:

• Cell phone reimbursement
• Internet reimbursement

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Performance bonus

Education:

• Master's (Required)

Experience:

• Digital marketing: 1 year (Required)
• total work: 1 year (Required)

Work Location: In person

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