Creative Content Director
2 days ago
Job Description
Title: Creative Content Director
Location: In-office (Hyderabad)
Salary: 50K - 1L /month
Type: Full-time
Reporting to: Anand Gupta
Role Objective:
To build and execute visually powerful, emotionally hooking, and luxury-aligned content (video + captions) that communicates the brand story across multiple platforms.
Responsibilities:
• Lead ideation and planning of all video content, especially reels.
• Write scripts, Instagram captions, hooks, and voiceover text.
• Give shoot direction to photographer/videographer team.
• Review and audit edits daily to ensure luxury-level output.
• Guide and maintain brand tone for Tarasri, NGO, gemstones, and Anand Gupta's personal brand.
• Create weekly content schedules aligned with marketing strategy.
• Collaborate with the ad expert for performance hooks and trends.
Must-Have Skills:
• 5+ years in content direction for a luxury/lifestyle/visual brand.
• Strong storytelling ability (especially for Instagram/short-form).
• Experience managing photo/video teams on real shoots.
• Can personally review and write high-end, clear copy.
• Understanding of visual luxury — proportion, aesthetics, and emotional impact.
• Awareness of digital marketing trends and reels dynamics.
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