
E-commerce & Digital Marketing Specialist
1 day ago
About the Role -
We are seeking a highly motivated and creative
Digital Marketing Executive
to join our team. In this role, you will support digital campaigns, manage social media, optimize e-commerce listings, handle customer queries, and work on performance-driven marketing initiatives including ads, SEO, and push notifications. This position is an excellent opportunity to gain practical experience in digital marketing while contributing to impactful projects.
Key Responsibilities :-
1. Content Creation
- Develop and curate engaging content for social media, blogs, and newsletters.
- Design creatives using Canva or Adobe Suite for campaigns.
2. Social Media Management
- Schedule and manage posts across Facebook, Instagram, LinkedIn, TikTok, and Twitter (X).
- Monitor and respond to comments/messages to boost community engagement.
3. Search Engine Optimization (SEO)
- Conduct keyword research and optimise content for higher search visibility.
- Support link-building strategies and on-page SEO enhancements.
4. Email & Push Notification Marketing
- Assist in designing and sending email campaigns and newsletters.
- Create and manage
push notification campaigns
to drive engagement and conversions. - Track performance (open rates, CTRs) and recommend improvements.
5. Paid Advertising (Google, Facebook, TikTok, LinkedIn, Twitter/X)
- Support in setting up, monitoring, and optimising
Google Ads
campaigns. - Assist in managing
Facebook, TikTok, LinkedIn, and Twitter/X Ads
. - Analyse ad performance and suggest strategies to improve ROI.
6. E-commerce -
- Hands-on experience in managing e-commerce platforms such as Amazon, Walmart, and eBay, including product listing, pricing, order management, and performance optimization.
- Optimise product titles, descriptions, images, and metadata for SEO and sales.
7. Analytics & Reporting
- Track website traffic, ad performance, and social media insights.
- Prepare reports with actionable recommendations for campaign improvement.
8. Customer Support
- Respond to customer queries across email, chat, and social platforms.
- Provide timely and professional support to improve customer satisfaction.
- Share customer feedback with the team for service and product improvements.
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