Sales Executive

4 days ago

Mumbai, Maharashtra, India NICMAR Full time ₹ 4,00,000 - ₹ 8,00,000 per year

Job Title:
Sales Executive / Program Advisor-NICMAR Digital Education

Function:
Sales & Business Development

Location:
Mumbai

Reports to position:
Head B2C Sales

Team Management Role: No

Job Purpose:

The Sales Executive / Program Advisor at NICMAR Digital Education will be responsible for executing the B2C sales strategy, managing customer interactions, and driving enrollments. This role requires a proactive approach in reaching out to potential students, engaging them effectively, and converting inquiries into enrollments.

Job Outline:

  • Engage prospective students through inbound and outbound calls, providing detailed program information and resolving queries.
  • Conduct follow-ups proactively to ensure maximum lead conversion and enrollment.
  • Work closely with the sales leadership to meet and exceed individual sales targets and KPIs.
  • Record and update customer interactions systematically using CRM tools.
  • Support marketing initiatives by actively participating in promotional campaigns, webinars, and events.
  • Provide feedback based on customer interactions to enhance sales strategies and program offerings.
  • Ensure a customer-centric approach to deliveran outstanding enrolment experience.
  • Continuously improve sales skillsand product knowledgethrough ongoing training and development sessions.

Job Specification:

Knowledge/Education:

  • Bachelor's degree in Business, Marketing, or a related discipline.
  • Familiarity with sales techniques and CRM software is advantageous.

Specific Skills:

  • Strong interpersonal and communication skills, with the ability to persuade and influence.

  • Effective problem-solving capabilities and customer service orientation.

  • Ability to manage time efficiently and handle multiple tasks.
  • Comfortable with sales targets and working in a results-driven environment.
  • Basic proficiency in sales data reporting and analytics.

Desirable Experience:

  • 1-3 years of relevant experience in B2C sales, preferably within the EdTech, digital education, or related sectors.
  • Proven track record in achieving sales targets and managing customer relationships.

Job Interface/Relationships:

Internal:

  • Marketing & Branding teams
  • Product Development teams
  • Academic and Operations teams External:
  • Prospective and enrolled students
  • Digital marketing agencies(as required)

Key Responsibilities (% Time Spent):

  • Customer Interaction and Sales Calls: 50%
  • Lead Follow-ups and Conversion: 20%
  • CRM and Sales Data Management: 15%
  • Participation in Marketing and Promotional Activities: 10%
  • Continuous Learning and Skill Development: 5%

Key Result Area - KPI Measures:

  • Enrollment Conversion Rate: 30%
  • Achievement of Individual Sales Targets: 30%
  • Customer Satisfaction and Feedback Scores:20%
  • CRM Accuracy and Timeliness: 10%
  • Contribution to Team and Organizational Initiatives: 10%

Additional Input:

  • High adaptability and willingness to learn.
  • Commitment to maintaining professional integrity and NICMAR's standards.

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