Social Media Manager
7 days ago
We are on the lookout for a creative Social Media Marketing Manager to work with a leading digital advertising agency in Mumbai
Role- Social Media Manager
Location- Vashi, Mumbai
Experience- 5+ years
Role Overview
We're looking for a strategic and creative Social Media Manager to handle digital presence across
platforms.
Key Responsibilities
• Own and lead social media strategy across key social media platforms and accounts.
• Develop platform-specific content plans, campaign ideas, and a strategic content calendar aligned with brand objectives.
• Drive top-level narrative and creative direction for content; ensure every piece aligns with the
brand's voice, values, and aesthetic.
• Collaborate with designers, copywriters, photographers, and brand leads to shape and deliver
high-impact campaigns.
• Review and approve content, ensuring it meets creative and strategic standards before publishing.
• Lead trendspotting efforts—translate cultural moments and platform shifts into meaningful brand
engagement opportunities.
• Monitor performance analytics; translate data into insights that inform strategy and help refine
content direction.
• Coordinate closely with ORM and community management teams to maintain an engaging and
responsive brand presence.
• Mentor junior team members (where applicable) and support cross-functional marketing initiatives.
What We're Looking For
• 5+ years of experience managing social media strategy for consumer-facing or lifestyle brands
• A strategic mindset with strong instincts for digital brand building and audience behavior.
• Experience leading planning and ideation across platforms, not just executing content.
• A collaborative approach—comfortable working across teams and functions to align on messaging
and creative.
• Excellent written and visual communication skills, with a deep understanding of tone and brand
consistency.
• Proficiency with platform tools and analytics dashboards (e.g., Meta Business Suite, Pinterest
Analytics, etc.).
• Familiarity with content formats and best practices for each platform.
• Bonus: Experience in basic design/video editing tools (Canva, CapCut, etc.) and a strong sense of
visual storytelling.
Warm regards,
Whizz HR
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