
Content Creator
10 hours ago
Content Creator
Focus:
Content Development | Storytelling | Social Media | Visual Communication
Role Overview
As a Content Creator, you will be the voice and storyteller behind our brand. You'll craft engaging, platform-first content that resonates with audiences, keeps up with cultural trends, and strengthens brand presence across digital channels. From videos and reels to posts, blogs, and memes, you'll ideate, produce, and publish content that sparks conversations and drives impact.
Key Responsibilities
Content Development
- Ideate and produce scroll-stopping content for social media, websites, and campaigns.
- Write, edit, and adapt content for multiple formats (videos, blogs, memes, scripts, captions).
- Ensure all content is on-brand, culturally relevant, and aligned with campaign objectives.
Trend Spotting & Storytelling
- Stay on top of digital trends, pop culture, and audience behavior to inspire fresh content ideas.
- Experiment with creative storytelling formats tailored for each platform.
Collaboration
- Work with designers, videographers, and strategists to bring ideas to life.
- Coordinate with marketing and creative teams to ensure content amplifies campaign goals.
Optimization & Distribution
- Publish and manage content across social platforms.
- Track performance metrics and adapt strategies for better reach and engagement.
Skills & Requirements
Must-Have Skills
- Strong writing, editing, and storytelling abilities.
- Hands-on experience with content creation tools (Canva, Adobe Suite, CapCut, etc.).
- Familiarity with Instagram, YouTube, Twitter, LinkedIn, and emerging platforms.
- Ability to create platform-native content (short-form video, memes, carousels).
Good-to-Have Skills
- Basic knowledge of SEO and content optimization.
- Photography or videography skills.
- Comfort with analytics dashboards (Meta Business Suite, YouTube Studio, etc.).
Soft Skills
- Creativity
- Adaptability
- Communication
- Time Management
- Attention to Detail
- Collaboration
Experience & Background
- Work Experience:
1–3 years of experience in content creation, digital storytelling, or social media. - Mandatory:
Proven portfolio of social-first content (reels, blogs, memes, graphics, or videos). - Industry Domains:
Content creation, digital marketing, social media storytelling.
Why This Role Matters
As a Content Creator at WLDD, you'll play a central role in shaping how audiences experience our brand daily. By combining creativity with cultural awareness, you'll craft content that doesn't just grab attention but builds lasting connections. Your work will amplify brand voice, drive engagement, and keep WLDD at the forefront of digital culture.
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