
Offline Channal Lead
1 week ago
Job Description: Offline Channel Recruitment Head (Driver Recruitment)
Location: Mumbai
Job Purpose:
The Offline Channel Recruitment Head will be responsible for managing and overseeing the end-to-end recruitment process for drivers through offline channels. This includes developing strategies, executing recruitment campaigns, and leading a team to identify, source, and hire drivers from various offline sources.
Key Responsibilities:
Recruitment Strategy Development:
Develop and implement a comprehensive recruitment strategy to source and hire drivers through offline channels.
- Lead the Field Sales Executive channel for the city
Identify key offline channels (job fairs, local recruitment agencies, community outreach,vendors etc.) to attract drivers.
Team Leadership:
Lead, train, and mentor a team of recruitment officers focused on offline driver recruitment.
Provide coaching and feedback to the team to improve sourcing techniques and ensure alignment with recruitment goals.
Offline Recruitment Campaigns:
Design and execute offline recruitment campaigns, including job fairs, walk-in interviews, and partnerships with local organizations.
- Manage relationships with recruitment agencies and third-party vendors to source potential candidates.
Build and maintain a pipeline of qualified drivers for ongoing and future recruitment needs.
Recruitment Process Management:
Oversee the complete recruitment process from sourcing, interviewing, and selection to final offer and onboarding.
- Develop and maintain effective evaluation criteria for driver selection to ensure quality hires.
Monitor and track recruitment metrics to measure campaign effectiveness and optimize sourcing strategies.
Driver Retention Initiatives:
Work closely with the operations teams to develop retention strategies that help retain drivers in the long term.
- Implement and track engagement and onboarding programs to ensure high levels of satisfaction and reduce turnover.
Qualifications:
Education:
Bachelors degree in Business Administration, or a related field.
Relevant certifications or training in recruitment and talent management are a plus.
Experience:
At least 5-7 years of experience in recruitment, with a focus on driver or blue-collar worker hiring.
- Minimum of 3 years in a leadership or managerial role overseeing offline recruitment teams.
- Strong understanding of offline recruitment channels such as job fairs, community outreach, and local partnerships.
Proven experience in high-volume recruitment and scaling recruitment operations effectively.
Skills:
Strong leadership and team management skills.
- Excellent communication and interpersonal skills, with the ability to interact with diverse candidate groups.
- Ability to develop and execute strategic recruitment plans.
Data-driven mindset with the ability to track and report on recruitment metrics..
Personal Attributes:
Highly organized and detail-oriented.
- Proactive, results-driven, and able to meet recruitment targets under tight timelines.
- Passionate about building and nurturing strong teams.
- Strong negotiation skills and ability to close candidates effectively.
Preferred Qualifications:
- Experience in the transportation or logistics industry is a strong advantage.
- Knowledge of recruitment automation tools and systems.
- Proficiency in local languages and familiarity with the local recruitment landscape.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to lead and shape a growing recruitment function.
- A dynamic and inclusive work culture.
- Career growth and development opportunities within a fast-paced, expanding company.
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