Paid Digital Marketing Expert

6 hours ago

Chennai, Tamil Nadu, India LEAPSQUAD Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

Leapsquad is a specialized full-service digital and marketing agency focused on delivering tailored solutions for SaaS, Real Estate, and Automotive industries. Our expertise enables us to craft strategies that drive growth and deliver measurable results. By leveraging innovative approaches, we empower businesses to achieve their full potential. Leapsquad is committed to excellence and industry leadership.

Role Description

This is a full-time remote role for a Digital Marketer with under 3-4 years of experience. The Digital Marketer will be responsible for social media marketing, lead generation, web analytics, and overall digital marketing strategy implementation.

Key Responsibilities:

  • Plan, execute, manage, and optimise paid campaigns across Meta (Facebook/Instagram) and Google Ads (Search, Display, YouTube)
  • Monitor performance metrics and continuously refine strategies to maximise ROI
  • Build and present detailed performance reports with clear insights and recommendations
  • Collaborate with internal teams to align paid strategies with broader marketing goals
  • Mentor and train junior team members on best practices and tools
  • Keep up to date with platform updates, trends, and new opportunities in the digital space

What We're Looking For:

  • 2+yrs years of direct experience in Meta and Google Ads campaign management
  • Strong understanding of audience segmentation, bidding strategies, and creative testing
  • Excellent analytical skills with great attention to detail
  • Proactive and results-oriented mindset – you don't wait to be told, you take initiative
  • Strong communication skills and ability to work both independently and with a team

Bonus Points For:

  • Working knowledge of Klaviyo or Zoho Campaigns/CRM for email marketing or automation
  • Experience managing multi-channel campaigns across paid and owned media
  • Familiarity with GA4 / GTM and conversion tracking implementation
  • Experience in mentoring or managing junior team members

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