Senior Operations Manager Campaigns, Activations

5 days ago

Bengaluru Delhi Mumbai NCR, India Brandtouch & Analytics Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Overview

We are looking for an experienced Operations Lead to manage BTL campaigns, on-ground activations and large-scale events across India. The role involves end-to-end planning, vendor management, budgeting and ensuring smooth, high-quality execution.

Key Responsibilities

  • Plan & execute BTL campaigns, events and activations across multiple locations.
  • Create execution plans, SOPs, timelines and checklists for all campaigns.
  • Coordinate fabrication, AV, printing, logistics, manpower and on-site operations.
  • Manage vendor selection, negotiation, billing and performance.
  • Prepare budgets, costings and ensure project profitability.
  • Lead regional ops teams, promoters and field staff.
  • Track daily execution, resolve issues and maintain quality standards.
  • Generate post-event reports, performance metrics and ROI insights.

Requirements

  • Graduate/MBA (Event Mgmt/Operations preferred).
  • 6-10 years of experience in BTL, events or activations.
  • Strong knowledge of fabrication, production, logistics and event operations.
  • Excellent communication, multitasking and decision-making skills.
  • Proficiency in MS Excel and project/task management tools.
  • Willingness to travel and work flexible hours.

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