Paid ads executive

3 days ago

PunePimpriChinchwad Area, India Digital Krushna Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Title:

Paid ads executive
(Real Estate Ads Specialist)

Location: Wakad, Pune (Work from office)

Experience: Minimum 2 years

Department: Marketing

Reporting To: Founder

About Digital Krushna

Digital Krushna is a fast-growing, performance-driven marketing agency helping real estate brands generate high-quality leads, optimize ROI, and scale through precision targeting and data-backed ad strategies. We are focused on results, not vanity metrics.

Role Overview

We are looking for a
Performance Marketing Executive
who has hands-on experience running profitable
real estate campaigns on Google and Meta (Facebook/Instagram)
.

You should have a strong understanding of lead generation funnels, creative testing, and conversion optimization. The goal is simple: generate quality leads that convert into sales.

Key Responsibilities

  • Plan, execute, and optimize
    Google Ads
    (Search, Display, YouTube) and
    Meta Ads
    (Facebook/Instagram Lead & Conversion Campaigns) for real estate clients.
  • Develop and manage
    end-to-end paid campaigns
    – from research and setup to tracking and reporting.
  • Conduct
    keyword research
    , competitor analysis, and ad copy testing.
  • Create
    audience segmentation
    and implement
    retargeting strategies
    to improve ROI.
  • Collaborate with creative and content teams to produce
    high-converting ad creatives and landing pages
    .
  • Track and analyze campaign KPIs such as
    CTR, CPC, CPL, CPM, ROAS, and conversion rates
    .
  • Optimize
    sales funnels and landing pages
    for better conversion performance.
  • Stay updated with
    real estate ad policies
    , platform updates, and industry best practices.
  • Prepare and present
    weekly and monthly performance reports
    to management and clients.

Requirements

  • Minimum 2
    years of experience
    managing paid ad campaigns for
    real estate projects
    (Google and Meta).
  • Proven track record of achieving target
    CPLs and ROI
    .
  • Strong knowledge of
    Google Ads Manager, Meta Business Manager
    , and analytics tools (GA4, GTM, Pixel setup, etc.).
  • Experience with
    lead tracking
    and CRM integrations (Zoho, HubSpot, or similar).
  • Strong analytical skills and data-driven decision-making.
  • Excellent communication and presentation skills.
  • Bonus: Experience with automation tools, AI-based ad optimization, or creative testing frameworks.

What We Offer

  • Competitive salary with performance-based incentives.
  • Opportunity to work with top real estate clients and fast-scaling brands.
  • A growth-focused, results-driven work culture.
  • Exposure to advanced performance marketing systems and ad strategies.
  • A fast-track career path to
    Digital Marketing Manager
    or
    Growth Lead
    roles.

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