Sales Representative

A Sales Representative specializing is responsible for promoting and selling medical, lab instruments , software solutions to pathology labs and blood bank institutions. Sales Representatives specializing in pathology and blood bank equipment play a crucial role in driving revenue growth by promoting and selling specialized solutions that improve laboratory efficiency, accuracy, and workflow in pathology labs and blood bank institutions.

1. Product Promotion: Sales Representatives actively promote pathology and blood bank equipment, instruments, and software to institutes .They showcase the features, benefits, and advantages of their products through presentations, demonstrations, and marketing materials.

2. Building Relationships: They establish and nurture relationships with key decision-makers for medical/lab instruments, including laboratory managers, pathologists, and blood bank supervisors. Building trust and rapport with customers is essential for long-term success in sales.

3. Need Assessment: Sales Representatives conduct thorough needs assessments to understand the specific requirements and challenges faced by medical/ lab instruments. They identify opportunities for their products to address customer needs and add value to their operations.

4. Solution selling :They develop customized solutions tailored to the unique needs of each customer, leveraging their product portfolio to offer comprehensive solutions that meet customer requirements and provide tangible benefits

5. Sales Presentation: Sales Representatives deliver compelling sales presentations to prospective customers, highlighting the key features, capabilities, and benefits of their products. They effectively communicate how their solutions can improve laboratory efficiency, accuracy, and workflow.

6. Negotiation and Closing: They negotiate terms, pricing, and contracts with customers to close sales deals successfully. Sales Representatives must be adept at overcoming objections and addressing customer concerns to secure commitments from potential buyers.

7. Market Research: Sales Representatives conduct market research to identify potential customers, understand market trends, and gather competitive intelligence. This information helps them develop effective sales strategies and positioning for their products in the pathology and blood bank market segments.

8. Sales Reporting and Analysis: They track sales activities, maintain sales records, and generate reports to monitor sales performance and identify areas for improvement. Analyzing sales data helps Sales Representatives refine their sales strategies and focus their efforts on high-potential opportunities.

Skills and Qualification

1. Sales Experience: Prior experience in sales, preferably in the medical device or healthcare industry, is highly desirable.

2. Product knowledge: Strong understanding of pathology and blood bank equipment, instruments, and software solutions, including their features, applications, and benefits.

3. Communication Skills: Excellent verbal and written communication skills to effectively convey technical information and build relationships with customers

4. Negotiation Skill : Ability to negotiate terms, pricing, and contracts with customers to close sales deals successfully

5. Customer Focus: Dedication to understanding customer needs and providing solutions that address their specific requirements.

6. Problem Solving: Capacity to identify customer challenges and offer innovative solutions that add value to their operations.

7. Adaptability: Willingness to learn about new technologies, products, and industry trends in the pathology and blood bank market segments.

8. Teamwork :Collaboration with internal teams, including sales support, marketing, and product development, to support sales initiatives and meet customer needs effectively

Job Types: Full-time, Fresher

Pay: From ₹240,000.00 per year

Work Location: In person