Digital Marketing Specialist

6 days ago

Bata Chowk DelhiNCR, India Mingleloans Fintech Private Limited Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Greetings from MingleLoans

Please validate/provide following details :

· Total Experience: -

· Re Experience -:

· Current CTC: -

· Expected CTC: (If you have any other offer, please share the amount)-

· Notice Period: (If serving, Pls explain)

· Current location: -

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· Payroll company-

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· Ready to Work from Office -:

Job Summary

We are looking for a results-driven Digital Marketing Specialist to lead and optimize our digital marketing initiatives. The ideal candidate will possess strong technical expertise in SEO, digital advertising, and front-end web technologies. This role requires a strategic thinker who can execute and manage campaigns that drive online visibility, engagement, and qualified lead generation.

Key Responsibilities

· Develop and implement effective SEO strategies, including on-page, off-page, and technical SEO.

· Plan and manage targeted Email and WhatsApp marketing campaigns for lead nurturing and retargeting.

· Oversee digital marketing channels, including social media, paid advertising, and content marketing.

· Manage and optimize performance of Google Ads, Facebook Ads, and other paid campaigns

· Conduct keyword research, backlink analysis, and competitor benchmarking

· Monitor and analyze campaign performance using Google Analytics, Google Search Console, and other tracking tools

· Optimize landing pages and conversion funnels to maximize lead generation

· Stay updated with the latest digital marketing trends, tools, and algorithm changes

Required Skills & Qualifications

· Bachelor's degree in Marketing, Communications, or a related field

· 2 years of professional experience in digital marketing

· Proficient in HTML, CSS, and JavaScript

· Strong expertise in SEO, WordPress, and campaign execution

· Hands-on experience with Google Ads, Facebook Ads, and marketing automation tools

· Proficiency with Google Analytics, Google Tag Manager, and A/B testing platforms

· Familiarity with CRM systems and lead management platforms

· Excellent analytical, problem-solving, and communication skills

Work Location: Puri High Street, Sector 81, Faridabad, Haryana 121002Nearest Metro Station : Bata Chowk

Thanks & Regards

Aastha Gupta

Sr. Human Resources

Team MingleLoans

Mob

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