Public Relation Officer
3 days ago
Job Title: Public Relations (PR) Officer
Department: Marketing & Communications
Location: VGP Group
Employment Type: Full-Time
Gender - Female
About the Role
We are looking for an energetic, organized, and highly communicative Public Relations Officer to manage and enhance the brand image of all VGP entities — VGP Universal Kingdom, VGP Marine Kingdom, VGP SeaThru Diner Restaurant.
The ideal candidate should be creative, media-savvy, and experienced in handling press communication, influencer relations, brand reputation, and on-ground PR activities within the entertainment, hospitality, or leisure industry.
Key ResponsibilitiesMedia & Public Relations Management
- Build and maintain strong relationships with print, broadcast, digital media, journalists, and influencers.
- Draft and distribute press releases, media briefs, announcements, and statements.
- Coordinate press visits, interviews, and media interactions across all VGP brands.
- Monitor media coverage and prepare daily/weekly PR reports.
Brand Representation Across All VGP Units
- Ensure consistent communication and positive brand visibility for all divisions — VGP Universal Kingdom, VGP Marine Kingdom, VGP SeaThru Diner Restaurant.
- Support brand-led initiatives, community programs, CSR events, and partnership activities.
- Represent VGP brands during events, launches, and public gatherings.
Content Creation & Communication
- Write speeches, talking points, and communication materials for management.
- Prepare engaging PR content for campaigns, brochures, social platforms, and website updates.
- Coordinate with internal teams to ensure unified messaging.
Event PR & On-Ground Coordination
- Support major event promotions, festival celebrations, and special activities.
- Manage media presence, influencer walkthroughs, and brand positioning during events.
- Work with the marketing and operations teams to ensure smooth execution of PR-led activities.
Crisis & Reputation Management
- Support crisis communication with clear, timely responses.
- Track public feedback, social sentiment, and community concerns.
- Assist in maintaining a positive and trusted public image across all brands.
Skills & QualificationsRequired
- Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
- 5–8 years of experience in PR, media handling, or communication roles.
- Strong writing, communication, and interpersonal skills.
- Ability to build relationships with media and influencers.
- Good understanding of brand communication and storytelling.
- Ability to multitask and work in a dynamic, event-driven environment.
Preferred
- Experience in entertainment, leisure, tourism, or hospitality sector.
- Knowledge of PR tools, social listening, and media tracking platforms.
- Fluency in English and Tamil (spoken & written).
What We Offer
- Competitive salary and growth opportunities.
- A creative and fun work environment across multiple entertainment brands.
- Exposure to large-scale events, media initiatives, and brand campaigns.
- Employee park benefits and brand privileges.
Job Type: Full-time
Pay: ₹20, ₹23,000.00 per month
Benefits:
- Food provided
- Paid time off
- Provident Fund
Work Location: In person
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