
Dealer Performance Lead
2 days ago
Dealer Performance Lead
A) Increasing % of platinum dealers under QLQD (Quality Leadership through Quality Dealership)
Capturing of WOW stories, best practices at the dealership
Selecting of WOW stories and best practices from set of dealers & sharing it with Area Manager
Identification of key gaps on sales process, sales staff, and customer experience
Review of action plan for key gaps
B) Improve Customer Experience (CX)
Analysis on top Level One (L1) & Level Two (L2) drivers affecting CX
Action plan to improve top L2 drivers ex: Salesperson behaviour - what are the top L2 drivers?
Review action plan on weekly basis.
Track drivers' improvement on monthly basis
Tracking of Non promoters for buyer and Non buyer in DT dealerships and ensuring weekly action plan
Training on importance of recovery process to Dealer Sales Manager (DSM) steps involved in recovery process to the dealership by DSM
Tracking of detractor recovery by Dealer Sales Manager and PDCA(Plan-Do-Check-Action)
Sensitizing dealers DSMs/DO's regarding importance of CLF (Closed Loop Feedback) meeting
Find out the source for conducting CLF meeting in all the dealerships and do PDCA
Reviewing daily dashboard & data dump
Training of new DSM/CCE on process adherence & quality using digital tool (scale-up)
C) Improve Productivity of Sales Executives
Reviewing skill level of DSE's (Dealer Sales Executives) using skill matrix report and excel sheet provided by HO
Identifying the DSEs having skill level 1 and skill level 2
Prioritizing Skill Level 1 DSEs for skill level training
Explaining the importance of skill training
Coordinate with Regional Team to finalize training day/date
Ensure all DSEs attend training program
Obtain feedback from the DSEs on training content and delivery and communicate the same to HO for PDCA
Test evaluations post training to be scheduled at the dealership
Reviewing the Dealer Sales Manager (DSM) dashboard for competition and leakage drivers
Sensitising the Dealer Owner & DSM on leakage drivers
Ensuring action plan by DSM for leakage driver improvement
Correct retail and enquiry mapping against correct DSE
Employee master sheet updation monthly.
D) Improve:Follow-up& Conversion (FnC)
Sensitize DSEs & DSM about FnC adherence and quality.
Review of FnC through dashboard and sharing report with DSM
Ensuring action plan by DSM on increasing FnC adherence.
Train DSE's towards improving FNC quality of drivers.
Weekly discussio
OTHER REQUIREMENTS
•Top drawer communication skills, specially spoken English
•Proficiency : MS Office Applications (MS word, MS Excel, MS PowerPoint
•Regional language proficiency is must to have
•Willingness to travel 20/25 days in a month in allotted geography
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