Sales Manager
3 days ago
Key Responsibilities 1. Sales & Business Development
- Drive sales targets for Secured Business Loans (SBL), including property-backed loans, loan against property (LAP), working capital loans, and equipment loans.
- Generate new business leads through cold calling, references, channel partners, and market networking.
- Identify potential clients (SMEs, MSMEs, traders, manufacturers, service businesses) and design structured loan solutions based on their needs.
- Conduct market mapping to identify new opportunities in assigned territories.
- Lead, mentor, and motivate a team of Sales Executives/Relationship Officers to achieve monthly and quarterly targets.
- Provide regular training and support on product knowledge, sales techniques, and compliance.
- Monitor team productivity and guide them in improving lead conversion ratios.
- Conduct joint client visits with team members for high-value prospects.
- Ensure thorough due diligence of customer profiles, financial statements, banking behavior, property documents, and credit bureau reports.
- Coordinate with credit teams to ensure smooth underwriting and quick turnaround time.
- Maintain portfolio quality by ensuring adherence to credit policies and identifying early warning signals.
- Build long-term relationships with customers, channel partners, DSAs, connectors, and builders.
- Handle customer queries, negotiate terms, and close high-value deals.
- Ensure high customer satisfaction and repeat business.
- Maintain accurate MIS, daily activity reports, and sales pipeline updates.
- Ensure compliance with all internal policies, RBI guidelines, KYC norms, and audit requirements.
- Review documentation to ensure completeness and accuracy before loan file submission.
- Strong understanding of Secured Business Loans / LAP products
- Good knowledge of financial analysis and credit assessment
- Excellent communication and negotiation skills
- Leadership and team management abilities
- Ability to drive sales and meet targets
- Strong relationship-building and networking skills
- Market awareness and competitive intelligence
- Proficiency in CRM, MS Excel, and sales reporting tools
- Bachelor's degree in Business, Finance, Marketing, or a related field; MBA preferred.
- 4–8 years of experience in Secured Business Loans / LAP / SME loans.
- Proven track record of meeting sales targets and managing a sales team.
- Experience in NBFCs, Banks, or Financial Institutions.
- Monthly/Quarterly SBL disbursement target achievement
- Lead conversion ratio
- Portfolio quality (NPA levels)
- Turnaround time (TAT) for file processing
- Team performance metrics
- Customer acquisition & retention
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