Digital Marketing Specialist

2 days ago


Delhi, Delhi, India MACO INFOTECH LTD. Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

Welcome to Maco Infotech Ltd - a leading provider of asset management software solutions Our mission is to help businesses streamline their operations, reduce costs, and improve overall efficiency by providing top-notch asset management software solutions. Our team of experts works tirelessly to develop software solutions that are intuitive, user-friendly, and customizable to meet the unique needs of our clients. We offer a range of software solutions like hotel manager, accounting software - biz buzz and our flagship product, asset management software(AMS), designed to optimize asset utilization and enable data-driven decisions.

Role Description

This is a full-time on-site role for a Digital Marketing Specialist (SEO specialist) located in New Delhi. The Digital Marketing Specialist will be responsible for social media and online marketing, web analytics, communication, and digital marketing strategies to promote our software solutions.

Qualifications

Social Media Marketing and Digital Marketing skills

Web Analytics and Online Marketing skills

Strong communication skills

Experience in developing digital marketing strategies

Experience of SEO, SEM and PPC advertising model

Ability to analyze data and optimize campaigns

Bachelor's degree in Marketing, Communications, or related field.

Minimum 3 years of experience in SEO is a must.

Roles and responsibilities - 

Search engine optimization (SEO):

Optimizing websites and content to rank higher in search engine results pages (SERPs). 

Online presence:

Building and maintaining a strong online presence through websites, social media profiles, and other digital platforms. 

Content creation:

Creating engaging and informative content, such as blog posts, videos, and infographics, to attract and retain customers. 

Digital advertising:

Using online advertising platforms like Google Ads and social media ads to target specific demographics and interests. 

Email marketing:

Building and nurturing relationships with customers through email newsletters, promotions, and other email campaigns. 

Social media marketing:

Engaging with customers and building brand awareness through social media platforms (Meta platforms) like Facebook, Instagram, and Youtube. 

Analytics and measurement:

Tracking the performance of digital marketing campaigns and making data-driven decisions.

Salary range - Negotiable

5 days working.

Job Location - First floor, Bunglow-2, West Patel Nagar, New Delhi, 110008

Interviews on Saturday i.e 1st November 2025 on appointment.



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