Brand Manager/ Brand Executive

2 days ago


Delhi NCR, India Fresca Foods Pvt. Ltd. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role & responsibilities

Marketing and Brand management to be sufficiently agile to remain active on the ATL & BTL

  • communications ensuring an effective and flawless communication through the ATL communication mediums and Digital Medium.

Preferred candidate profile

Coordination for the execution of all modes of marketing communication / promotion (Print, outdoor, On Air & Digital communication)

  • Develop and execute brand marketing campaigns
  • Coordination for the effective Digital representation of Brand/ Product websites, social media, ORM.
  • Enquiry generation & Management Coordination with all the channels of the enquiry generation (Web, Mobile, Print) and monitoring process adherence (closing the loop for sales conversions)
  • MIS : Tracking and maintaining the performance of all the communication mediums.
  • Effective on time and flawless execution of all modes of marketing communication.
  • Effective utilization of the Digital platform for an outstanding presence and performance.
  • Process tracking on the Enquiry management front.
  • Packaging development
  • Integrated communication development. Agency interaction
  • Digital Marketing strategies
  • Drive marketing excellence projects through best in class marketing teams
  • Formulate and execute initiatives to improve Sales & Marketing function of specific Categories.

Perks and benefits

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