Senior SEO Specialist

We are seeking an experienced Senior SEO Specialist to join our remote team. As a Senior SEO Specialist, you will be responsible for developing and implementing effective SEO strategies to improve our client's website's organic search rankings and drive organic traffic. This role requires a deep understanding of search engine algorithms, keyword research, on-page optimization, technical SEO, and link building.

Working closely with our content team, you will provide guidance and recommendations for optimizing website content, meta-tags, and other on-page elements. You will also conduct regular audits to identify areas for improvement and monitor keyword rankings and organic traffic performance.

This is a remote position and requires strong communication skills, self-management abilities, and proficiency in remote collaboration tools.

Key Responsibilities

1. SEO Strategy & Account Management

• Develop and own end-to-end SEO strategies for multiple client accounts.
• Conduct client audits, define KPIs, and deliver measurable growth in visibility and conversions.
• Stay ahead of Google updates, Search Generative Experience (SGE), and AI-driven ranking factors.
• Translate technical and analytical findings into clear, actionable insights for clients.
• Research & prepare SEO plans, project results, and share recommendations with the client

2. Keyword, Intent & Market Research

• Conduct deep keyword, entity, and topical research using advanced and AI-powered tools.
• Identify content gaps, semantic clusters, and voice/zero-click opportunities.
• Map keywords to user intent and customer journey stages to guide content creation.
• Benchmark competitors' organic and SERP strategies to uncover growth areas.

3. On-Page & Content Optimization

• Prepare content briefs & collaborate with the writer to ensure SEO-first content ideation.
• Use AI and NLP tools (e.g., SurferSEO, Frase, Jasper, ChatGPT) to enhance relevance and readability.
• Ensure pages meet EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) standards.
• Optimize metadata, headings, schema, and internal linking structures.
• Audit and enhance content for featured snippets, People Also Ask, and visual search results.

4. Technical SEO

• Perform advanced technical SEO audits using Screaming Frog, Sitebulb, or equivalent tools.
• Address site speed, crawlability, canonicalization, and indexation issues.
• Work closely with developers to ensure SEO best practices are embedded in new builds.
• Implement structured data, Core Web Vitals improvements, and accessibility optimizations.
• Manage multi-domain and multi-language setups where applicable.

5. Off-Page, Digital PR & Authority Building

• Develop and execute ethical, results-driven link acquisition strategies.
• Build relationships with publishers, bloggers, and industry platforms for collaboration.
• Manage AI-assisted outreach personalization to scale link building efficiently.
• Track backlinks, disavow toxic ones, and maintain a healthy link profile.
• Support local SEO and reputation management when needed.

6. Analytics, Reporting & Automation

• Measure and report on SEO KPIs using GA4, GSC, Looker Studio, SEMrush, Ahrefs, and other tools.
• Create insightful dashboards and reports tailored to each client's business goals.
• Use AI and automation to streamline auditing, reporting, and data collection processes.
• Perform competitive and performance analysis to inform next-step recommendations.

Tools & Platforms of Excellence

Core Tools: Google Search Console, GA4, Looker Studio, SEMrush, Ahrefs, Screaming Frog, Google Tag Manager

AI & Automation Tools: ChatGPT, SurferSEO, Jasper, Frase, ContentKing, Sitebulb

Bonus Skills: Familiarity with APIs, Python (for SEO automation), and CMS platforms (WordPress, Shopify, Webflow)

Requirements

• 4+ years of SEO experience, preferably within a digital agency environment.
• In-depth knowledge of SEO techniques, including keyword research, on-page optimization, technical SEO, and link building.
• Familiarity with SEO tools like SEMrush, Ahrefs, Looker Studio and GSC.
• Experience with website analytics tools, such as Google Analytics
• Strong command of AI-driven SEO tools and trends
• Strong analytical skills and ability to generate insights from data.
• Excellent written and verbal communication skills.
• Ability to work independently and remotely.
• Detail-oriented with strong organizational skills.
• Proven track record of improving organic search rankings and driving organic traffic.
• Experience with content management systems(wordpress/Drupal) and HTML/CSS.
• Ability to collaborate and work effectively with cross-functional teams.
• Certifications in SEO or related fields are a plus.

If you meet the above requirements and are excited about the opportunity to work on cutting-edge web projects, please submit your resume and portfolio for consideration. We are a team of dynamic professionals, and we offer a collaborative work environment where creativity and innovations are encouraged.

• Paid Time Off
• Work From Home
• Training & Development
• Performance Bonus
• Supportive & Positive Environment
• An innovative and collaborative environment with shared responsibilities and equal input