Digital Marketing Specialist

19 hours ago


Bengaluru, Karnataka, India PropMagic Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Company Description

PropMagic is a cutting-edge prop-tech platform that streamlines the entire real estate journey—from Search & Discovery to Transactions, Mortgages, and Property Management. Facilitating over 1500+ transactions worth more than INR 700 Cr+, PropMagic has a strong presence in India and UAE. Leveraging Data Analytics and VR technology, PropMagic is revolutionizing the traditional real estate marketplace and working towards building India's first SelfServe platform in the industry. Our B2C platforms are rapidly growing to become category leaders in the industry

Role Description

This is a full-time on-site role for a Digital Marketing Specialist, located in Bengaluru. The Marketing Specialist will be responsible for developing, implementing, and managing performance marketing (lead generation) strategy and our social media branding to increase our online presence and improve our sales lead generation efforts. Day-to-day tasks include creating and managing Meta Ads, Whatsapp and Google Ads Campaigns, engaging with followers, analyzing social media metrics, and staying updated with the latest social media trends and best practices.

Qualifications

  • Bachelors in Marketing or relevant industry experience
  • Digital Marketing and Social Media Content Creation will be an added advantage
  • Digital Marketing and Marketing skills
  • Excellent Communication skills, both written and verbal
  • Creative thinking and problem-solving ability
  • Experience using social media management tools and analytics- such as google analytics
  • Experience in running Meta Ads, Google Ads, Youtube Ads campaigns
  • Hands-on experience with Creative creation tools such as Adobe Photoshop, Canva.
  • Ability to work in a fast-paced environment and adapt to changes
  • Ability to build microsites and hosting would be an added advantage
  • Bachelor's degree in Marketing, Communications, or related field
  • Experience in real estate marketing is a plus


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