Lead Generation Agent

4 days ago

Palam Vihar Gurugram Haryana, India DGA Infratech Full time ₹ 3,00,000 - ₹ 6,00,000 per year

Job Title: Lead Generator – Elevators & Escalators (OEM)

Function: Sales (Top-of-Funnel)

Location: Gurugram

Reports to: Sales Manager / Regional Head

Role Objective

Identify and connect with high-potential elevator and escalator projects at an early stage. Drive top-of-funnel sales activity through structured research, compliant outreach, and handovers to the field sales team for conversion.

Responsibilities

Lead Research & Qualification

  • Build and maintain lists of potential projects in real estate, infrastructure, healthcare, hospitality, retail, metro/airports, and public works.
  • Track project lifecycle stages — from concept and tender to execution.
  • Identify and verify key decision-makers, consultants, and influencers.
  • Assess project fit based on specs: number of stops, speed, load, traffic patterns, timeline, budget band, and service expectations.

Outreach & Meeting Setup

  • Execute structured email, phone, and LinkedIn cadences (WhatsApp only where legally allowed).
  • Qualify leads and schedule discovery calls, site meetings, or demos with Sales.
  • Ensure smooth handover with notes on project scope, stakeholders, risks, and next steps.

CRM & Reporting

  • Maintain up-to-date records of outreach, lead stages, documents (BOQs/drawings), and meeting notes in the CRM.
  • Submit weekly reports on funnel health, campaign performance, and conversion metrics.

Cross-Functional Coordination

  • Collaborate with Sales, Pre-Sales, Marketing, and Engineering for lead nurturing and support.
  • Share on-ground market intelligence including competitor activity, pricing trends, common alternates, and consultant preferences.
  • Feed content ideas and FAQs to marketing for demand generation and brand visibility.

Success Metrics

  • 250–400 researched and verified leads/month
  • 60–100 quality conversations/month
  • 15–25 meetings booked with decision-makers/month
  • 8–12 sales-qualified leads/month
  • ≤15% no-show rate with structured follow-ups
  • 100% CRM and documentation compliance

Requirements

  • Graduate with 1–4 years' experience in lead generation or inside sales
  • Preferred exposure to elevator/escalator industry, MEP, building products, or industrial sales
  • Strong research ability using LinkedIn Sales Navigator, project/tender portals, and public sources
  • Proficiency in CRM tools (HubSpot/Salesforce) and MS Excel/Google Sheets
  • Excellent written and verbal communication; structured follow-up and reporting discipline
  • Added advantage: Understanding of MR/MRL elevators, EN 81/EN 81-70, experience with public tenders, or basic sales automation tools

Work Ethic & Culture

  • Process-driven and respectful of privacy laws (TRAI/DND compliance)
  • Close collaboration with field teams and support functions
  • Outcome-focused with clear ownership of metrics and communication

Compensation

Fixed + Incentives

Performance incentives are based on qualified meetings, SQLs accepted by Sales, and pipeline influenced (quality standards apply).

To Apply:

Send your CV to with the subject:

"Lead Generator – Gurugram"

Job Type: Full-time

Pay: ₹10, ₹25,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Health insurance
  • Provident Fund

Work Location: In person

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