Social Media Executive

6 hours ago

Andheri, Maharashtra, India Pink Sky HR Services Full time ₹ 2,40,000 - ₹ 3,00,000 per year

Job Summary:

We are seeking a creative and strategic Social Media Executive to manage our social media presence, drive engagement, and grow our online community. The ideal candidate will have a deep understanding of current social media trends, excellent communication skills, and a passion for creating compelling content.

Key Responsibilities:

  • Content Creation & Management:
  • Develop and execute social media strategies across platforms such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and YouTube.
  • Create, curate, and publish high-quality content (text, images, and videos) that aligns with the brand's voice.
  • Collaborate with the design and content teams to produce engaging visuals and posts.
  • Community Engagement:
  • Monitor and respond to comments, messages, and reviews promptly to foster a positive online community.
  • Engage with followers, influencers, and relevant communities to increase brand awareness.
  • Performance Analysis:
  • Track and analyze key metrics (engagement, reach, impressions, and conversions) to assess campaign performance.
  • Prepare regular reports with insights and actionable recommendations for improvement.
  • Trend Monitoring:
  • Stay updated on industry trends, platform changes, and competitor activities.
  • Propose and implement innovative social media campaigns.
  • Collaboration:
  • Work closely with cross-functional teams, including marketing, sales, and customer service, to align social media efforts with broader business goals.

Qualifications & Skills:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2+ years of experience in social media management or digital marketing.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent written and verbal communication skills.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
  • Creative mindset with strong visual storytelling skills.
  • Ability to work in a fast-paced environment and manage multiple tasks simultaneously.

Preferred:

  • Experience in running paid social media campaigns.
  • Knowledge of basic graphic design tools (e.g., Canva, Adobe Photoshop).

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Education:

  • Bachelor's (Preferred)

Experience:

  • Social media marketing: 1 year (Preferred)
  • total work: 1 year (Preferred)

License/Certification:

  • Digital marketing (Preferred)

Work Location: In person

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