Retail Distribution Manager

5 hours ago

Kolkata metropolitan area West Bengal, India SSIPL Retail LTD Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Description- Distribution Manager

Summary:

SSIPL over the past three decades have become a group of passionate folks who are working on a vision of creating a sports and athleisure rand of India. Come work with us.

Location:
2 Vacancies

South India (Hyderabad / Bangalore / Chennai)

East India (Kolkata / Siliguri / Assam)

Key Requirements

Experience: 4-7 Years

Salary: As per industry standards / XXXXXX per month

A partner to grow with SSIPL

Someone with a entrepreneurial mind-set.

Job Responsibilities:

We are seeking a highly motivated and experienced Retail Distribution Manager to oversee and drive distribution operations across 
South/ East India
. The role involves managing distributor relationships, ensuring market coverage, optimizing supply chain efficiency, and achieving sales & distribution targets while maintaining strong retail execution.

·      Manage and expand the distribution network across South/ East Indian states.

·      Ensure adequate product availability and visibility in all key retail outlets.

·      Drive efficiency in distributor operations, inventory management, and secondary sales.

·      Achieve sales, coverage, and growth targets in the assigned region.

·      Monitor sales performance and implement corrective action plans.

·      Identify new market opportunities, retail formats, and distribution partners.

·      Appoint, train, and support distributors and stockists.

·      Ensure compliance with company policies, credit norms, and service-level agreements.

·      Build strong relationships with channel partners to drive loyalty and performance.

·      Ensure proper merchandising, in-store branding, and plan-o-gram adherence.

·      Drive new product launches and ensure effective roll-out across retail outlets.

·      Conduct regular market visits to monitor execution standards.

·      Lead, train, and motivate sales/distribution teams in the region.

·      Monitor KPIs, provide guidance, and build a performance-driven culture.

·      Track competitor activities, market trends, and consumer insights.

·      Provide regular MIS, sales forecasts, and market reports to management.

·      Use data to identify gaps and recommend strategic interventions.

Qualifications:

·      
Graduate/Postgraduate in Business Administration, Sales, or related field.

·      
4+ years
of experience in Retail Distribution/Sales (at least 3 years in a regional leadership role).

·      Strong understanding of South/ East Indian markets, distribution dynamics, and retail formats.

·      Proven experience in managing distributors, sales teams, and achieving revenue targets.

·      Excellent negotiation, communication, and people management skills.

·      Proficiency in MS Office; familiarity with sales analytics/CRM tools preferred.

·      Willingness to travel extensively across South/ East India.

Technical Skills:

·      

Great reputation and face value amongst vendors

Other Skills Required:

·      MS office

Aptitude

·      Strategic thinking with strong execution focus.

·      Analytical mindset with problem-solving skills.

·      Ability to influence and build long-term channel relationships.

·      Entrepreneurial drive and ownership mindset.

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