Marketing Coordinator

7 days ago


India Zensar Technologies Full time ₹ 9,00,000 - ₹ 12,00,000 per year
Description
About the Role

We are seeking a dynamic and detail-oriented Marketing Coordinator with 4–8 years of experience to join our marketing team. This role requires a balance of creativity, executional excellence, and cross-functional collaboration. The ideal candidate will have a strong background in managing events, digital campaigns, branding initiatives, sales enablement, and developing go-to-market offerings.

Key Responsibilities
  • Develop and execute integrated campaigns to drive lead generation, nurture pipelines, and increase brand engagement.
  • Manage email workflows, campaign automation, and performance reporting.
  • Coordinate, and execute industry events, webinars, trade shows, and client roundtables.
  • Create pitch decks, case studies, and other collaterals to support GTM teams.
  • Partner with sales leaders to align marketing activities with revenue goals.
  • Collaborate with practice and delivery teams to package IT services into compelling offerings.
  • Collaborate with design and content teams to create impactful marketing assets.
Qualifications & Skills
  • Bachelor's/Master's degree in marketing, Business, Communications, or related field.
  • 4–8 years of B2B marketing experience, preferably in IT services or technology consulting.


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