Content Marketing Specialist

2 weeks ago

Delhi, Delhi, India Orchids America LLC Full time ₹ 9,00,000 - ₹ 12,00,000 per year
  • Responsibilities:
    • Own the content calendar: research, pitch, and prioritize topics aligned to brand and growth goals.
    • Write, edit, and polish long-form blog posts; ensure clarity, structure, and brand voice.
    • Write LinkedIn copy for the company page and personal founder/executive profiles; plan thought-leadership posts, coordinate approvals, and optimize for engagement and brand consistency.
    • Apply basic SEO hygiene (topics/keywords, internal links, meta titles/descriptions).
    • Create Pinterest content end-to-end: ideate concepts, write titles/descriptions, outline visuals, brief designer, review, and publish.
    • Own email marketing content: newsletters and campaigns (subject lines, body copy, CTAs); outline visuals and coordinate with designer.
    • Create website content: landing pages, collection/product descriptions, homepage modules, FAQs, and microcopy; ensure consistency with brand voice and SEO.
    • Maintain a consistent brand voice and aesthetic across blogs, Pinterest, email, LinkedIn, and website.
    • Deliver clear creative briefs for designers; review assets and provide concise, actionable feedback.


Requirements
  • Requirements:
    • 4–5+ years of experience in content creation for brands.
    • Excellent writing (long-form and short-form) and storytelling—clear, concise, on-brand, and error-free.
    • Strong command of English; excellent written and reading skills.
    • Highly organized, creative, and detail-oriented.
    • Proven experience writing long-form blogs, LinkedIn posts (brand + personal), website copy, and marketing emails (samples required).
    • Comfortable collaborating with graphic designers to turn briefs into final visuals.
    • Nice to have: Familiar with email marketing platforms and best practices.

Benefits
  • Opportunity to work with a renowned luxury brand with global exposure.
  • Dynamic work environment that encourages creativity and innovation.
  • Working Hours - Mon-Fri to 6pm
  • Location: 306A, 3rd Floor, Southern Park, Saket District Centre, Saket, New Delhi 110017


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