
Social Media Manager
3 days ago
Role & responsibilities
- Develop, implement, and manage a results-driven social media strategy aligned with CREWs marketing goals.
- Create content calendars for platforms like Instagram, Facebook, LinkedIn, and WhatsApp Campaigns.
- Design, edit, and publish engaging visual and written content (posts, reels, stories, videos, blogs).
- Run paid ad campaigns (Facebook Ads, Instagram Ads, Google Ads) to generate leads and improve reach.
- Monitor social media trends, competitors, and industry news to keep content fresh and relevant.
- Manage online reputation by responding to comments, reviews, and messages promptly.
- Track, analyze, and report performance metrics (reach, engagement, lead conversions) with insights for improvement.
- Collaborate with the HODs and Workshop team for campaign alignment (festive offers, seasonal promotions, workshops & events).
Preferred candidate profile
- Graduate in Marketing, Communications, Media Studies, or related field.
- 24 years of proven experience as a Social Media Executive/Manager.
- Strong knowledge of Instagram, Facebook, LinkedIn, YouTube, and WhatsApp Marketing.
- Hands-on experience with tools like Canva, Photoshop, Premiere Pro, Meta Business Suite, Google Ads Manager.
- Excellent communication skills (English & Hindi).
- Creative mindset with a knack for storytelling and trend adoption.
- Data-driven approach with ability to interpret analytics and adapt strategies.
- Passion for automotive industry is a plus.
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