
Content Creator Talent Attraction
7 days ago
Bachelor'sContent Creator Talent Attraction
We're seeking a talented and enthusiastic Content Developer to join our Employer Branding team.
This small but mighty team is growing. We are responsible for the Employer Brand of MDLZ and have three key functions: creating and maintaining the brand, providing quality support, service, and tools to our business units, and developing inspiring global campaigns to raise awareness and interest among high-quality candidates.
In this role, you'll be responsible for crafting compelling stories that showcase our company culture, highlight our employees, and position our leaders as thought leaders. You'll play a key role in attracting top talent by creating engaging content for our website, social media channels, newsletters, and other platforms.
Responsibilities:
Storytelling & Content Creation:
- Research, write, and edit engaging stories about our employees, culture, and values.
- Develop thought leadership content, including articles, blog posts, and social media updates, featuring our leaders around the world.
- Conduct and write compelling interviews with leaders and employees across various departments.
- Create a variety of content formats, including written articles, blog posts, social media copy, and video scripts.
Interviewing & Research:
- Identify and schedule interviews with key employees and leaders.
- Prepare insightful interview questions to elicit engaging stories and valuable insights.
- Conduct thorough research on industry trends and competitor activities to inform content strategy.
Content Planning & Strategy:
- Collaborate with the Employer Branding Manager to develop content calendars and strategic content plans.
- Brainstorm new content ideas and formats to reach target audiences.
- Ensure all content aligns with our employer brand messaging and values.
Newsletter Creation & Management:
- Develop and curate engaging content for internal and external newsletters.
- Manage newsletter distribution lists and track performance metrics.
- Optimize newsletter content for readability and engagement.
Brand Voice & Style:
- Maintain a consistent brand voice and style across all content.
- Ensure all content adheres to our company's editorial guidelines.
- Ability to manage multiple projects simultaneously and meet deadlines.
Qualifications & Experience
Education:
- Degree in Journalism, Communications, English, Marketing, or related field.
- Postgraduate qualification in Communications, Media, or Employer Branding is an advantage.
Experience:
- 2-5 years of proven experience in content writing, journalism, corporate communications, or content marketing.
- Demonstrated ability to conduct interviews and translate them into compelling narratives.
- Strong portfolio of employee stories, leadership profiles, blogs, or thought-leadership content.
- Experience writing for multi-channel formats career sites, social media, newsletters, and campaigns.
- Exposure to employer branding, recruitment marketing, or candidate experience content preferred.
Skills:
- Exceptional English writing, editing, and storytelling skills.
- Strong interpersonal skills to conduct engaging leader/employee interviews.
- Ability to generate fresh story ideas aligned with employer brand strategy.
- Comfortable managing multiple projects, tight deadlines, and global stakeholders.
- Familiarity with CMS, SEO writing, and digital content tools is a plus.
- Bonus: Video scriptwriting and visual storytelling experience.
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