Marketing Executive – BTL
2 weeks ago
Job Title: Marketing Executive – BTL (Below the Line)
Company: Techpaathshala
Location: Vikhroli West, Mumbai (5 minutes' walk from the station)
Experience: 1 – 2 years
Work Type: Full-time (Day Shift – Regular Working Hours)
Visit us:
About Techpaathshala:
Techpaathshala is an EdTech institute dedicated to building industry-ready professionals in Data Analytics, Data Science, and AI. We connect trainees with companies for placement opportunities and help them grow in their careers.
Role Overview:
We are looking for a proactive and result-oriented Marketing Executive (BTL) to manage on-ground marketing activities, generate leads, and build strong partnerships with colleges and businesses.
Key Responsibilities:
- Conduct on-field visits and distribute pamphlets to generate leads.
- Execute offline marketing campaigns to drive enrolments and brand awareness.
- Connect with colleges and institutions to create collaboration opportunities.
- Handle B2B and B2I (Business-to-Institution) tie-ups for placements and hiring.
- Generate quality leads and maintain follow-up until conversion.
- Support overall marketing initiatives and contribute to business growth.
Requirements:
- 1–2 years of experience in BTL marketing, field sales, or lead generation.
- Strong communication and networking skills.
- Ability to represent the brand professionally and confidently.
- Willingness to work on-field and meet targets.Presentable and proactive personality
Interested candidates can share their updated CV at Contact:
Job Type: Full-time
Pay: ₹30, ₹35,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
Language:
- English (Preferred)
Work Location: In person
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