Business Systems, Analyst 2

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*Job Summary
The Business Systems, Analyst II assists Bread Financial in the design, development, and execution of marketing campaigns and customer selections across a variety (and ever-evolving) array of systems, platforms, and tools; this manifests itself in campaign audience selections, test & learn activities, segmentation management, tracking and vendor list management.

Essential Job Functions

• Assist in the design, create, evaluate, optimize, and deliver quantitative and qualitative offerings in relation to customer-facing, brand-centric marketing campaign audience selections/communications across multiple channels.
• Deliverables may include, but are not limited to, eligible audience volumes, mail files (both direct mail and email), reward adjustment files, credit card issuance, account center files, and smart-data files supporting new and existing Card Services capabilities for small non-complex brand partners.
• Assist in the research and resolve ad-hoc requests in relation to current and potential marketing
• Provides input to management that may drive new processes.
• Provides end-user viewpoints to management that may influence decisions regarding marketing investments in execution tools, platforms, and environments

Reports to:
Lead or above

Working Conditions/ Physical Requirements:
Normal office environment

Direct Reports:
None

Minimum Qualifications

• Degree Required: Bachelor's Degree
• Area of Study: Marketing, Computer Science, Information Systems, Statistics, Mathematics
• Years of Work Experience Required: Two to five
• Experience in the execution of marketing campaigns and audience selection using SAS, SQL, Unica (IBM Campaign), or other campaign selection tool.

Other Duties
This job description is illustrative of the types of duties typically performed by this job. It is not intended to be an exhaustive listing of each and every essential function of the job. Because job content may change from time to time, the Company reserves the right to add and/or delete essential functions from this job at any time.

About Bread Financial
At Bread Financial, you'll have the opportunity to grow your career, give back to your community, and be part of our award-winning culture. We've been consistently recognized as a best place to work nationally and in many markets and we're proud to promote an environment where you feel appreciated, accepted, valued, and fulfilled—both personally and professionally. Bread Financial supports the overall wellness of our associates with a diverse suite of benefits and offers boundless opportunities for career development and non-traditional career progression.

Bread Financial (NYSE: BFH) is a tech-forward financial services company that provides simple, personalized payment, lending, and saving solutions to millions of U.S consumers. Our payment solutions, including Bread Financial general purpose credit cards and savings products, empower our customers and their passions for a better life. Additionally, we deliver growth for some of the most recognized brands in travel & entertainment, health & beauty, jewelry and specialty apparel through our private label and co-brand credit cards and pay-over-time products providing choice and value to our shared customers.

To learn more about Bread Financial, our global associates and our sustainability commitments, visit or follow us on Instagram and LinkedIn.

• All job offers are contingent upon successful completion of credit and background checks.
• Bread Financial is an Equal Opportunity Employer.

Job Family
Marketing

Job Type
Regular